Trade Marketing Manager

JR United Kingdom; Crawley; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading company in trade marketing is seeking a Trade Marketing Manager in Crawley, West Sussex. This role involves developing marketing strategies to enhance brand visibility and drive sales performance across trade channels. Ideal candidates have extensive experience in marketing, especially within the interiors or home improvement sectors.

Qualifications

• 3–5 years' experience in trade marketing, ideally in bathroom or home improvement sectors.
• Strong understanding of retail channels and customer behavior.
• Proven track record of delivering impactful trade campaigns.

Responsibilities

• Develop and implement trade marketing strategies for product launches and promotions.
• Collaborate to design customer-specific marketing toolkits and POS materials.
• Manage trade shows and events, ensuring impactful presence and logistics.

Skills

Stakeholder Management

Project Leadership

Analytical Skills

Trade Campaigns

Job description

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Trade Marketing Manager, crawley, west sussex

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Client:

Insight Select

Location:

crawley, west sussex, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

1

Posted:

04.06.2025

Expiry Date:

19.07.2025

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Job Description:

As Trade Marketing Manager, you will be responsible for developing and executing marketing strategies that support brand growth, customer engagement, and sales performance across the trade channel. From leading promotional campaigns to managing toolkits and trade events, this role is about delivering results that matter—while shaping how the brand shows up in-store and online.

Key Responsibilities

• Develop and implement targeted trade marketing strategies to support product launches, seasonal campaigns, and national promotions.
• Collaborate with sales leaders to design and deliver customer-specific marketing toolkits and POS materials.
• Own the trade show and events strategy—identifying opportunities, managing logistics, and delivering impactful presence.
• Build and maintain strong relationships with trade partners, enhancing brand visibility and loyalty.
• Track campaign performance and ROI, using data to inform future activity and investment decisions.
• Work closely with product, digital, brand and creative teams to ensure alignment across marketing touchpoints.
• Lead customer communications in line with the brand's tone and positioning.
• Manage and develop a small team while working cross-functionally with senior stakeholders.

What We're Looking For

• 3–5 years' experience in trade marketing, ideally in the bathroom, interiors, or home improvement sectors.
• A strong understanding of retail channels, customer behaviour and merchandising strategy.
• A track record of delivering trade campaigns that drive commercial impact.
• Excellent stakeholder management, project leadership, and analytical skills.
• A hands-on team leader with the ability to influence and drive change.