Trade Counter Sales / B2B Sales - Electrical Wholesaler

Additional Resources; Sheffield; On-site; GBP 28,000 - 38,000; Full time

Benefits offered by this job

Monthly bonus

Profit-sharing arrangement

Company van

Job summary

Additional Resources in Sheffield is seeking a proactive Sales Assistant to develop and manage business accounts, identify new sales opportunities and support branch operations across the branch. The role is based in Sheffield with a salary in the range of £27,500 to £37,500 and a benefits package.

The ideal candidate will have proven B2B sales experience, a track record of meeting or exceeding targets, and strong communication skills.

Qualifications

• Experience in B2B sales with a track record of achieving or exceeding sales targets.
• 1 year of direct sales experience preferred.
• Industry experience is a plus.
• Strong written and verbal communication skills.
• Reliable, responsible and well organized, with experience supporting or guiding colleagues.
• Results-driven with focus on increasing sales and developing long-term customer relationships.
• Right to work in the UK.

Responsibilities

• Managing and developing existing business customer accounts.
• Generating new business through prospecting, cold‑calling and following up on leads.
• Building and maintaining relationships with customers and suppliers.
• Identifying sales opportunities, negotiating terms and securing new business.
• Working towards sales targets and growing revenue from allocated accounts.
• Supporting branch activities, including trade counter service, stock intake, deliveries, restocking and opening and closing.
• Providing general operational support and working across different areas of the branch.
• Perform other duties as required.

Skills

B2B sales

Sales targets

Customer relationships

Communication skills

Job description

An opportunity has arisen for a Sales Assistant to join an electrical wholesale business supplying domestic, commercial and industrial electrical products and solutions to trade and retail customers.

As a Sales Assistant, you will develop customer accounts, identify new sales opportunities and provide hands‑on support across branch operations.

This full‑time role based in Sheffield offers salary range of £27,500 - £37,500 and benefits.

You will be responsible for:

• Managing and developing existing business customer accounts.
• Generating new business through prospecting, cold‑calling and following up on leads.
• Building and maintaining relationships with customers and suppliers.
• Identifying sales opportunities, negotiating terms and securing new business.
• Working towards sales targets and growing revenue from allocated accounts.
• Supporting branch activities, including trade counter service, stock intake, deliveries, restocking and opening and closing.
• Providing general operational support and working across different areas of the branch.
• Perform other duties as required.

What we are looking for:

• Experience in B2B sales, with a track record of achieving or exceeding sales targets.
• 1 year of experience in direct sales would be preferred.
• Ideally have industry experience.
• Good written and verbal communication skills.
• Reliable, responsible and well organised, with experience supporting or guiding colleagues.
• Results-driven, with a focus on increasing sales and developing long‑term customer relationships.
• Right to work in the UK.

What's on offer:

• Competitive salary
• Monthly bonus
• Profit‑sharing arrangement
• Company van available for customer visits when required