Territory Sales Representative

Shipstones Beer Company Ltd; Nottingham; On-site; GBP 18,000 - 24,000; Full time

Benefits offered by this job

Bonus scheme

20 days holiday

Pension

Staff beer allowance

Mileage reimbursement

Training provided

Brewing knowledge development

Beer festival involvement

Career development

Job summary

Shipstones Beer Company Ltd invites an enthusiastic Beer Consultant to join our independent brewery team in Nottingham and surrounding areas. This entry-level, full-time role focuses on field sales, building relationships with pubs, bars, restaurants and retailers, and learning the business of brewing, distribution and hospitality.

You will spend about two days per week making structured sales calls, with the remaining time visiting customers and prospects in the field, becoming a trusted beer

Responsibilities

• Identify, approach and win new trade customers.
• Build and manage a strong pipeline of new-business opportunities.
• Make structured sales calls approximately two days per week.
• Visit prospective and existing customers throughout the sales territory.
• Work towards ambitious sales, distribution and new-business targets.
• Match beers and brands to the right customers and venues.
• Build strong, long-term relationships with customers.
• Provide customers with useful advice about beer ranges and market opportunities.
• Conduct beer tastings, staff training and product presentations.
• Maintain accurate customer records, call notes and follow-up actions.
• Gather customer feedback and share market insights with the brewery team.
• Represent our brewery and brands professionally and enthusiastically.
• Learn about brewing, ingredients, beer styles and dispense.
• Support brewery deliveries and dray work when required.
• Help at beer festivals, trade shows and brewery events.

Job description

Location

Nottingham and surrounding areas

Salary

[Insert salary]plus bonus scheme

About the Role

We are looking for an enthusiastic and ambitious Beer Consultant to join our independent brewery team.

This is an entry-level field sales and brand ambassador role, ideal for someone who loves independent beer and wants to build a career in brewing, sales and hospitality.

You will help grow our business by winning new customers and building strong relationships with pubs, bars, restaurants and retailers. Approximately two days each week will be spent making structured sales calls, with the rest of your time spent visiting customers and prospects in the field.

This isn’t about selling any beer to any customer. You will learn to understand each venue, recommend the right products and become a trusted beer adviser. You will share market knowledge, consumer trends and practical advice that helps our customers build a stronger beer range and grow their sales.

As part of a small independent brewery team, you must also be willing to get stuck in. You will learn how to brew beer, help with deliveries when needed and represent the brewery at festivals, tastings and trade shows.

Job type

Full-time, permanent

Hours

40 hours per week

Location

Nottingham and surrounding areas

Salary

[Insert salary]plus bonus scheme

Key Responsibilities

• Identify, approach and win new trade customers.
• Build and manage a strong pipeline of new-business opportunities.
• Make structured sales calls approximately two days per week.
• Visit prospective and existing customers throughout the sales territory.
• Work towards ambitious sales, distribution and new-business targets.
• Match our beers and brands to the right customers and venues.
• Build strong, long-term relationships with customers.
• Deliver a level of service that consistently exceeds expectations.
• Provide customers with useful advice about beer ranges, consumer trends and market opportunities.
• Conduct beer tastings, staff training and product presentations.
• Maintain accurate customer records, call notes and follow-up actions.
• Gather customer feedback and share market and competitor insights with the brewery team.
• Represent our brewery and brands professionally and enthusiastically.
• Learn about brewing, ingredients, beer styles, quality and dispense.
• Support brewery deliveries and dray work when required.
• Help at beer festivals, trade shows, brewery events and promotional activities.
• Support the wider team wherever needed.

About You

We are looking for someone who is:

• Genuinely enthusiastic about independent microbrewery beer.
• Ambitious and motivated by targets and strong results.
• Confident approaching prospective customers and developing new business.
• Friendly, credible and naturally good at building relationships.
• Extremely organised and able to manage a busy sales pipeline.
• Disciplined in following plans, completing actions and following up opportunities.
• Comfortable working on the telephone and meeting customers face-to-face.
• Curious and keen to become an expert in beer, brewing and the wider market.
• Commercially focused while always putting the customer’s long-term interests first.
• Resilient, positive and comfortable dealing with rejection.
• Able to work independently while contributing to a small team.
• Practical, flexible and willing to get stuck in.

Previous brewery or field sales experience is not essential. This is an entry-level role, and full training will be provided. Experience in sales, hospitality, pubs, bars, retail, customer service or events would be an advantage.

Essential Requirements

• Full UK driving licence.
• Your own reliable car for business travel.
• Able to work 40 hours per week.
• Willing to attend occasional evening and weekend events.
• Physically able to assist with deliveries and event set-up.
• Confident using telephone, email and customer-management systems.
• Right to work in the UK.

Benefits

• Performance-related bonus scheme.
• 20 days’ annual holiday plus bank holidays.
• Workplace pension.
• Staff beer allowance.
• Mileage reimbursement for business travel.
• Full product, sales and brewery training.
• Opportunities to learn brewing and develop wider industry knowledge.
• Regular involvement in beer festivals, tastings and trade events.
• Career development within an ambitious independent brewery.

Why Join Us?

You will gain experience across field sales, account management, brewing, deliveries, events and brand development. We will help you develop the knowledge and confidence to become a genuine beer expert and a successful commercial representative within the independent brewing industry.

If you are ambitious, highly organised, passionate about great beer and excited by the challenge of winning new business, we would love to hear from you.