Technical Sales Manager (North of England)

Shillito Group; Sheffield; On-site; GBP 55,000 - 90,000; Full time

Benefits offered by this job

Uncapped bonus up to 25%

LTIP

Company pension

Private healthcare

25 days annual leave + bank holidays

Flexible location

Job summary

Shillito Group is seeking a Technical Sales Manager to identify new business opportunities, develop strategic sales plans and build long-term customer relationships across parking technology sectors. Reporting directly to the Managing Director, you will drive growth, manage a healthy sales pipeline and lead negotiations to close new business opportunities.

This is an exciting chance to help shape the company's growth trajectory within a fast-expanding sector.

Qualifications

• Proven track record in technical B2B sales.
• Experience developing and implementing successful sales strategies.
• Strong forecasting and pipeline management experience.
• Excellent negotiation and communication skills.

Responsibilities

• Develop and implement strategic sales plans to achieve growth.
• Build, manage and maintain a healthy sales pipeline.
• Ensure activities align with commercial objectives.
• Use CRM systems to manage opportunities and analyse sales data.
• Maintain accurate pipeline information and forecasts.
• Collaborate with external marketing partners for lead generation.
• Develop long-term relationships with customers and stakeholders.
• Prepare and present sales forecasts and reports to MD.
• Negotiate commercial agreements and close new business.
• Manage multiple opportunities while delivering excellent service.

Skills

Technical B2B Sales

Forecasting

CRM usage

Negotiation

Multi-project management

Job description

Technical Sales Manager

Location

Flexible (North of UK) with attendance at weekly sales meetings either in person or remotely.

Salary & Benefits

• Competitive base salary
• Uncapped bonus scheme with the opportunity to earn up to an additional 25%
• Long-Term Incentive Plan (LTIP)
• Company pension
• Private healthcare
• 25 days annual leave plus bank holidays

The Opportunity

We are looking for an ambitious Technical Sales Manager to play a key role in driving the next stage of our client's growth. Reporting directly to the Managing Director, you will be responsible for identifying new business opportunities, developing strategic sales plans and building long-term customer relationships across the car parking technology sectors.

This is an exciting opportunity to join a growing business where success will be recognised and rewarded. As the company continues to expand, there is a clearly defined progression path with the potential to develop into the role of Group Sales Director.

Key Responsibilities

• Develop and implement strategic sales plans to achieve business growth objectives.
• Build, manage and maintain a healthy sales pipeline through proactive business development.
• Ensure all sales activities align with the company's commercial objectives.
• Use CRM systems to manage opportunities, analyse sales performance and identify market trends.
• Maintain accurate pipeline information, forecasts and customer records.
• Work closely with external marketing partners to support targeted lead generation campaigns.
• Develop strong, long-term relationships with customers and key stakeholders.
• Prepare and present sales forecasts, pipeline reports and performance updates to the Managing Director.
• Negotiate commercial agreements and successfully close new business opportunities.
• Manage multiple sales opportunities simultaneously while maintaining excellent customer service.

About You

We're looking for an experienced sales professional who combines commercial awareness with excellent relationship-building skills.

You’ll ideally have:

• A proven track record in technical or solution-based B2B sales.
• Experience developing and implementing successful sales strategies.
• Strong forecasting and pipeline management experience.
• Confidence using CRM systems to manage opportunities and analyse sales data.
• Excellent negotiation and communication skills.
• The ability to manage multiple projects and priorities effectively.
• A proactive, self-motivated approach with a strong focus on delivering results.

Industry Experience

• Parking technology
• Parking management
• Automated payment systems
• Parking applications and software
• Machine or equipment manufacturing
• Smart mobility
• Retail property or shopping centre solutions

Knowledge of organisations operating within these markets, including parking operators, parking technology providers, payment platforms or shopping centre operators, would be particularly beneficial.

Why Join Us?

This is far more than a traditional sales role. You'll have the opportunity to influence business strategy, work directly alongside the Managing Director and help shape the future of a rapidly growing organisation. With an attractive bonus structure, long-term incentives and a genuine route to senior leadership, this is an opportunity for an ambitious sales professional looking to make a significant impact.