Technical Sales Manager - Agricultural Engineering

Agricultural and Farming Jobs Agency

Woodborough

On-site

GBP 50,000 - 60,000

Full time

5 days ago
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Benefits offered by this job

Autonomy
UK & Europe travel
Growth opportunities

Job summary

The Agricultural and Farming Jobs Agency is seeking an experienced Technical Sales Manager for an East Midlands-based role. The role combines technical sales, business development and practical field-based support across the UK and Europe.

You will manage the full customer journey, build strong relationships with farmers and dealers, and provide credible technical advice while visiting sites and supporting commissioning and aftersales as required.

Qualifications

  • At least 5 years in sales or business development in agriculture or a related technical industry.
  • Proven track record of developing relationships, generating opportunities and winning new business.
  • Strong technical understanding with ability to learn new equipment quickly.
  • Experience with farmers, growers, agricultural businesses or technically focused customers.
  • Ability to translate customer requirements into practical commercial solutions.
  • Excellent communication, presentation and relationship-building skills.
  • Commercial awareness with pricing, negotiation and margin management.
  • Willingness to travel regularly across the UK and Europe.

Responsibilities

  • Develop and grow sales across UK agricultural markets.
  • Identify and convert new business opportunities including key accounts and tenders.
  • Build and manage a strong sales pipeline from enquiry to order.
  • Maintain long-term relationships with customers and dealers.
  • Visit client sites to understand requirements and propose solutions.
  • Prepare quotations and commercial proposals.
  • Provide accurate sales forecasts and market feedback.
  • Support installation, handover and commissioning where needed.

Skills

Agriculture
Agricultural engineering
Machinery
Irrigation
Water systems
Pumps
Technical sales
Business development
Relationship management
Driving licence

Education

Agriculture or engineering qualification
Business-related qualification

Job description

Technical Sales Manager - Agricultural Engineering

Location: East Midlands Based - UK & European Travel

Salary: £50,000 - £60,000 per annum, depending on experience

Job Type: Permanent, Full-Time

Vacancy Reference: 63197 KM

The Company

Our client is an established UK agricultural engineering business specialising in the design, manufacture and supply of technically engineered equipment and systems for the agricultural and wider commercial sectors.

With a strong reputation for practical engineering, product quality and customer service, the business provides tailored solutions to customers across the UK, with further opportunities for growth within European markets.

Due to continued development and ambitious plans for future growth, they are now looking to recruit an experienced Technical Sales Manager to join their team.

This is an exciting and influential position combining technical sales, business development, customer relationship management and practical field-based support.

The Role

As Technical Sales Manager, you will take responsibility for developing new and existing business opportunities across the UK, while also supporting potential growth within European markets.

You will manage the full customer journey, from identifying opportunities and understanding individual customer requirements through to developing technically appropriate solutions, preparing proposals, securing orders and supporting successful delivery and commissioning.

This is a varied role requiring a strong combination of commercial ability, technical understanding and practical agricultural knowledge.

The successful candidate will be comfortable developing new business while also building long-term relationships with existing customers and providing credible technical advice.

Regular travel throughout the UK will be required, alongside regular time spent at the company's East Midlands facility. Some European travel may also form part of the position.

Key Responsibilities
  • Develop and grow sales across UK agricultural and associated markets.
  • Identify and convert new business opportunities, including key accounts, partnerships, dealer/distributor opportunities and tenders.
  • Build and manage a strong sales pipeline from initial enquiry through to order.
  • Develop long-term relationships with farmers, growers, agricultural businesses, dealers and commercial customers.
  • Visit customer sites to understand their individual operational and technical requirements.
  • Recommend and specify practical, technically appropriate equipment and system solutions.
  • Prepare quotations and commercially viable customer proposals.
  • Negotiate and close business while maintaining awareness of pricing, margin and customer value.
  • Provide accurate sales forecasts, pipeline information and market feedback.
  • Support the installation, handover and commissioning of equipment and systems where required.
  • Provide practical customer training and technical support.
  • Troubleshoot technical and operational issues in conjunction with internal engineering and support teams.
  • Develop repeat and aftermarket revenue through replacement parts, upgrades, consumables and additional equipment.
  • Work closely with engineering, production, purchasing, marketing and customer support teams.
  • Provide customer and market feedback to support future product development and continuous improvement.
  • Represent the business professionally at customer meetings, agricultural events and industry exhibitions.
The Candidate

We are looking for an experienced sales professional with a strong understanding of agriculture, agricultural engineering, machinery, irrigation, water systems, pumps or another related technical sector.

You may already be working within irrigation, although direct irrigation experience is not essential where you can demonstrate strong technical aptitude, agricultural knowledge and a successful track record within technical sales.

You will ideally have:

  • At least 5 years' experience within sales or business development in agriculture, agricultural engineering, machinery, irrigation, pumps, water systems or a related technical industry.
  • A proven track record of developing relationships, generating opportunities and winning new business.
  • Good practical and technical understanding with the ability to quickly learn new equipment and systems.
  • Experience working with farmers, growers, agricultural businesses or technically focused customers.
  • The ability to understand a customer's requirements and translate these into practical commercial solutions.
  • Strong communication, presentation and relationship-building skills.
  • Good commercial awareness with experience of pricing, negotiation and margin management.
  • Confidence working independently and managing your own territory and customer relationships.
  • A practical, solutions-focused approach to customer problems.
  • Experience of technical customer support, demonstrations, installations or commissioning would be advantageous.
  • Experience working with dealers, distributors or key accounts would be beneficial.
  • A relevant qualification within agriculture, engineering, business or a related discipline would be advantageous, although practical industry experience will be equally valued.
  • A full UK driving licence.
  • Willingness to travel regularly throughout the UK and, where required, Europe.
The Package
  • Salary: £50,000 - £60,000 per annum, depending on experience.
  • Permanent, full-time position.
  • Opportunity to join an established and growing agricultural engineering business.
  • Highly varied role combining technical sales, business development and practical customer support.
  • Significant autonomy and opportunity to make an impact on future business growth.
  • UK travel with potential European market involvement.
  • Further package details available upon application.
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