Talent Media & Digital Specialist, Global Talent Attraction (Fixed-Term Contract)

Citi; Belfast City District; Hybrid; GBP 28,000 - 40,000; Full time

Benefits offered by this job

Hybrid work model

Learning & development opportunities

Wellbeing support

Job summary

Citi is seeking a Talent Media & Digital Specialist in Belfast on a 12-month fixed-term contract. This hands-on role focuses on social content, scheduling, and analytics to improve performance across global talent channels.

You’ll collaborate with regional teams to bring campaigns to life and tell the story behind engagement data. You will publish organic content on LinkedIn and other platforms, monitor performance, and deliver actionable insights to optimise campaigns.

Qualifications

• Hands-on experience with social media and employer branding.
• Experience in scheduling and publishing content on social platforms.
• Ability to translate hiring priorities into social activity.
• Strong data skills to identify trends and tell a story.

Responsibilities

• Manage day-to-day scheduling/publishing of organic talent content across Citi’s social channels.
• Coordinate global/regional content calendars to ensure posts go live on time.
• Partner with campaign managers to translate hiring priorities into social activity.
• Review copy, links, tagging, and targeting for brand alignment.
• Analyse reach/engagement and build performance reports for stakeholders.
• Recommend optimisations based on data and test with the team.

Skills

Social media

Digital marketing

Employer branding

Talent attraction

LinkedIn

Content scheduling

Tools

Analytics tools

Content management

Job description

Citi is looking for a Talent Media & Digital Specialist to join its Global Talent Acquisition function in Belfast on a 12-month fixed-term contract.

This is a hands‑on role for someone who enjoys social media, content and using data to understand what works. You will support the scheduling and publishing of organic social content across our global talent attraction channels, work with teams across different markets to bring campaigns to life and help tell the story behind our performance through regular reporting and insights. You will use those learnings to recommend ways we can improve our content and channel performance, while building your experience across the wider talent media and digital marketing landscape.

Responsibilities

• Manage the day-to-day scheduling and publishing of organic talent attraction content across Citi's social media channels.
• Coordinate global and regional content calendars so posts go live accurately and on time.
• Partner with campaign managers and regional stakeholders to translate hiring priorities into social media activity.
• Review copy, creative, links, tagging, and targeting before publishing to confirm alignment with brand guidelines.
• Analyse reach, engagement, and audience behaviour to assess content and channel effectiveness.
• Build performance reports that turn social and campaign data into a clear story for stakeholders across markets.
• Recommend content, posting, and campaign optimisations based on performance insights, then test and refine them with the team.

Required Qualifications & Skills

• Relevant experience in social media, digital marketing, employer branding, talent attraction marketing, or a related field.
• Hands‑on experience scheduling and publishing content across social media platforms, particularly LinkedIn.
• Strong understanding of organic social media and how to adapt content for different platforms and audiences.
• Ability to work with social media and campaign data to identify trends and translate metrics into clear recommendations.
• Ability to build a compelling data story that explains what happened, why it matters, and what to do next.
• Strong attention to detail when reviewing copy, creative, links, scheduled content, and reports.
• Strong organisational skills for managing multiple pieces of content and competing deadlines.

Beneficial Skills & Qualifications

• Experience with social media analytics, reporting dashboards, or social media management tools.
• Interest in talent attraction, employer brand, and digital marketing, with a willingness to grow knowledge across talent media channels.

What We Offer

Join a Global Talent Attraction team where your data insights directly shape how candidates experience Citi's employer brand around the world.

• Build hands‑on experience across organic social media and performance analytics within a global marketing function.
• Collaborate with campaign managers and regional teams across multiple markets, broadening your view of talent media and digital marketing.
• Work in a hybrid model with 3 days in the office and 2 days working remotely to balance collaboration and flexibility.
• Access ongoing learning and development opportunities to grow your skills in digital marketing and data storytelling.
• Gain exposure to a performance‑driven environment where your recommendations help optimise content and campaign results at scale.
• Benefit from wellbeing and financial wellness support designed to help you manage work and life priorities.

Join Citi's Global Talent Attraction team and help turn data‑driven insights into social content that connects top talent with meaningful career opportunities.

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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