Strategy Director

McCann; Birmingham; On-site; GBP 60,000 - 90,000; Full time

Job summary

A leading advertising agency is searching for a Strategy Director to craft impactful campaigns for renowned brands across the UK and Europe. The successful candidate will collaborate with diverse teams to develop innovative strategies, balancing creativity with commercial insights. Competitive salary and comprehensive benefits offered.

Benefits

28 days holiday

Enhanced pension contributions

Life assurance

Access to industry-leading training and development programs

Qualifications

• Proven experience in brand strategy and marketing effectiveness.
• Strong leadership and collaboration skills.
• Ability to communicate ideas effectively.

Responsibilities

• Lead high-level brand and communication/channel strategies.
• Research and guide creative work.
• Serve as a strategic advisor internally and externally.

Skills

Commercial awareness

Creative thinking

Communication

Data analysis

Job description

McCann West Midlands, England, United Kingdom

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McCann West Midlands, England, United Kingdom

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Job Description

We’re recruiting a Strategy Director to play a leading role in developing fame-generating and highly effective campaigns for some of the UK and Europe’s best-known brands.

Job Description

We’re recruiting a Strategy Director to play a leading role in developing fame-generating and highly effective campaigns for some of the UK and Europe’s best-known brands.

Who We Are

We’re McCann Birmingham, the UK’s #1 Creative Community.

We believe the future of creativity is community driven. A community that not only sits within our 250-strong integrated team - covering brand advertising, below the line, media planning & buying, PR & social, research, digital, direct and data - but expands to the international network we’re part of and the diverse and unique city we’re proud to call home. We celebrate collaboration and creativity, always keeping effectiveness at the forefront of everything we do.

Where you fit in

Balancing commercial awareness with creative thinking, you’ll play a leading role in shaping business, brand and creative strategy for our clients. As a trusted advisor for clients and a respected strategy leader within the agency, you’ll have an in-depth understanding of effectiveness principles, knowing your Byron from you Binet and your Ritson from your Ries & Trout. And you’ll have a keen eye for brilliant creative and be able to reference the latest and greatest ads.

On the day to day, you’ll work closely with our creative and business leadership teams to drive our client’s business through the delivery of effective and inspiring strategy. You’ll be an engaging presenter and a natural collaborator, building relationships with creative teams and business leadership to deliver the best work in the most seamless way.

Responsibilities Will Include

• Leading on high-level brand and communication/channel strategies
• Researching, devising creative briefs and actively guiding creative work
• Accurately defining and scoping strategy projects while fostering excellent relationships with the internal team and client
• Operating as a strategic advisor internally and externally with colleagues and clients
• Championing channel-agnostic thinking, including new technologies and platforms
• Leading marketing effectiveness
  
  

Working from the office three days a week, you’ll be a key ingredient of agency culture and rep strategy to our 250 strong agency team.

As Strategy Director You’ll Bring…

• and communications strategy.
• A skilled collaborator with excellent relationship building skills, both internally and externally.
• The ability to clearly communicate ideas that inspire, both verbally and written.
• Confident working with data and multiple research platforms, distilling what you find into actionable findings.
  
  

Benefits

In addition to a competitive salary, we are committed to creating a brilliant environment for all our people. This includes benefits such as 28 days holiday, enhanced pension contributions, life assurance and much more. A culture of learning and development is also central to our ethos, so you’ll have access to industry leading training and development programmes, plus you’ll get to work closely with the world’s biggest media partners to access exclusive features and products. Most importantly, you’ll be part of a fun and collaborative team and you’ll work in an environment where you are supported and developed.

Our commitment to equal opportunities

For us, diversity is a business imperative – one that must be embedded into every aspect of how we operate in order to drive success. Simply put, we believe an encouraging and inclusive environment makes sound business sense. As a globally integrated community that influences and shapes culture, it’s vital that the talent mix in our agencies encompasses all dimensions of diversity, and that we demand the same of the people we work with.

Conscious inclusion encompasses social, cultural and cognitive differences and cultivates an ethos of belonging, connection and shared purpose. It is the integration of this philosophy that allows us to create meaningful experiences for our employees, drive better business practices with our vendors and clients, and ultimately lead with purpose.

McCann is a disability confident committed employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for this role, so please do let us know when you apply if you are eligible, along with any adjustments you may need to the recruitment process to enable you to perform at your best.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Advertising Services

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