Strategic Tractor Sales Lead - UK & ROI

CNH

Basildon

On-site

GBP 40,000 - 60,000

Full time

14 days+
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Benefits offered by this job

Company car
Travel opportunities

Job summary

CNH Industrial is seeking an Area Sales Manager to grow tractor sales and market share through strategic dealer relationships. The role involves regular dealer visits, training, and executing the annual business plan with top partners.

You will champion CRM, apply marketing programs, and coordinate dealer funds while traveling across the UK and Ireland to maximize opportunities. The successful candidate will have agribusiness sales experience, a driving licence, and the ability to work

Qualifications

  • Degree or HND in Agricultural subject or equivalent qualification.
  • Experience in Sales & Marketing within agriculture or machinery sectors.
  • Full clean driving licence; willingness to travel across UK & ROI.
  • Proven ability to manage dealer relationships and drive sales growth.

Responsibilities

  • Develop sales and market share for tractors with dealers.
  • Drive dealer visits, training, and product demonstrations to grow retail contracts.
  • Define dealer annual business plans and forecasts with top partners.
  • Utilise CRM and marketing programs to support dealer sales targets.
  • Allocate marketing funds via order management system according to plans.
  • Travel within territory and support dealer activities to maximize share.

Skills

Agricultural sales
Dealer relationship mgmt
CRM knowledge
Marketing collaboration
Training delivery
Negotiation skills
Computer literacy
Driving licence
Travel flexibility

Education

Degree or HND in Agricultural subject

Tools

CRM software
Order management system

Job description

CNH Industrial is seeking an Area Sales Manager to grow tractor sales and market share through strategic dealer relationships. The role involves regular dealer visits, training, and executing the annual business plan with top partners.

You will champion CRM, apply marketing programs, and coordinate dealer funds while traveling across the UK and Ireland to maximize opportunities. The successful candidate will have agribusiness sales experience, a driving licence, and the ability to work

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