Strategic Propositions & GTM Lead

Reward Gateway; Greater London; Hybrid; GBP 50,000 - 60,000; Full time

Benefits offered by this job

Flexible holidays

Wellbeing allowance

Private medical insurance

Professional development support

Contributory pension

Employee discounts

Job summary

Reward Gateway | Edenred is seeking a Commercial Proposition Manager to own the commercial strategy, positioning, packaging and go-to-market execution across our full product portfolio. You will translate customer needs into compelling value propositions and collaborate with product, marketing, partnerships, operations, client success and sales to drive growth.

You will shape pricing, packaging and go-to-market frameworks, ensuring market-leading differentiation and scalable governance.

Qualifications

• Strong experience across proposition management, commercial strategy, product marketing, SaaS, employee experience, benefits or partnerships.
• Proven success launching propositions that drive acquisition, retention and revenue growth.
• Demonstrated experience in pricing, segmentation, value proposition design and launch execution.

Responsibilities

• Own the end-to-end commercial definition and positioning of products, services and partnership-led solutions.
• Build and maintain value propositions, messaging frameworks, and competitive positioning for different customer segments and industries.
• Define solution packages, partner integrations and commercial offerings.
• Identify and develop cross-sell, upsell and solution-selling opportunities across the product ecosystem; support lifecycle management from concept through launch, optimisation and retirement.

Skills

Proposition management

Commercial strategy

Product marketing

SaaS / employee experience

Pricing & segmentation

Cross-functional influence

Communication skills

Analytical mindset

Project management

Job description

Reward Gateway | Edenred is seeking a Commercial Proposition Manager to own the commercial strategy, positioning, packaging and go-to-market execution across our full product portfolio. You will translate customer needs into compelling value propositions and collaborate with product, marketing, partnerships, operations, client success and sales to drive growth.

You will shape pricing, packaging and go-to-market frameworks, ensuring market-leading differentiation and scalable governance.