Strategic Market Insights Analyst

TOYOTA MATERIAL HANDLING UK; Castleford; On-site; GBP 36,000 - 48,000; Full time

Benefits offered by this job

Competitive salary

Company pension

Sick pay

Critical illness cover

Eye tests

Flu jabs

Employee assistance programme

Discount platform

Job summary

Toyota Material Handling UK is seeking a fixed-term Marketing Intelligence Analyst to join our marketing team in Castleford. You will evaluate market-share performance and identify opportunities to grow by linking data sources and spotting future opportunities or threats.

Key responsibilities include developing automated PowerBI reporting, building a customer ranking system to target market segments, and delivering monthly benchmark submissions for market analysis.

Qualifications

• Experience as an analyst.
• Expert MSExcel and PowerBI user.
• Project management skills.
• Highly competent with Microsoft Office Applications.
• High level of attention to detail.

Responsibilities

• Develop quasi-automated and efficient reporting through PowerBI and other tools to provide quick and easy visibility of data for other users.
• Create a customer ranking capability to measure approximate values of customers, and therefore potential market segments and industrial or regional opportunities.
• Produce and distribute monthly submissions to industry benchmarks and tailored data cubes for market-share measurement.

Skills

Analyst experience

Excel proficiency

PowerBI proficiency

Project management

MS Office proficiency

Attention to detail

Tools

PowerBI

Microsoft Excel

MS Office

Job description

Toyota Material Handling UK is seeking a fixed-term Marketing Intelligence Analyst to join our marketing team in Castleford. You will evaluate market-share performance and identify opportunities to grow by linking data sources and spotting future opportunities or threats.

Key responsibilities include developing automated PowerBI reporting, building a customer ranking system to target market segments, and delivering monthly benchmark submissions for market analysis.