Strategic Customer Insight Lead (Hybrid)

Halfords Careers; England; Hybrid; GBP 42,000 - 66,000; Part time

Benefits offered by this job

Discretionary bonus

Pension

Life assurance

25 days annual leave

Employee discounts

Job summary

Halfords is seeking an experienced Customer Insight Manager on a 12-month contract, working 3 days per week in a hybrid model. You will lead customer insight initiatives, manage research partnerships and champion the voice of the customer across Marketing, Category and Proposition.

You will influence senior stakeholders, translate evidence into action and ensure decisions are informed by credible customer insight to drive future growth.

Qualifications

• Extensive customer insight experience in complex environments.
• Proven ability to manage insight agencies as strategic partners.
• Strong commercial and strategic acumen with growth focus.
• Excellent stakeholder management, including executive audiences.
• Sound judgement balancing rigour, pace and practicality.
• Collaborative with Analytics, CX, UX, Commercial teams.

Responsibilities

• Lead customer insight to support strategic decisions across Marketing, Category and Proposition.
• Champion the voice of the customer in senior decision forums.
• Own and evolve core insights assets like segmentation, trackers and panels.
• Manage external insight partners with briefings focused on impact.
• Translate evidence into clear recommendations and confidence levels.
• Provide transparency on strength and limitations of evidence.
• Collaborate with internal teams to align activities with priorities.
• Drive learning and continuous improvement to inform future decisions.

Skills

Customer insight

Stakeholder mgmt

Agency management

Strategic thinking

Analytical mindset

Job description

Halfords is seeking an experienced Customer Insight Manager on a 12-month contract, working 3 days per week in a hybrid model. You will lead customer insight initiatives, manage research partnerships and champion the voice of the customer across Marketing, Category and Proposition.

You will influence senior stakeholders, translate evidence into action and ensure decisions are informed by credible customer insight to drive future growth.