Strategic B2B Marketing Manager, Agriculture & Environment

Cawood Communications, Inc.; Bracknell; On-site; GBP 60,000 - 80,000; Full time

Job summary

Cawood Communications, Inc. in Bracknell is seeking an experienced Marketing Manager to lead marketing across Agriculture, Animal Health and Environment sectors.

You will develop strategy, translate technical concepts into compelling customer propositions and work closely with the Director of Product and commercial leaders to drive growth. As the dedicated marketing resource within Cawood, you will manage agencies, budgets and data-driven campaigns, collaborating with sales and SME teams while

Qualifications

• At least 5 years’ relevant B2B marketing experience with increasing responsibility and impact.

Responsibilities

• Lead marketing across Agriculture, Animal Health and Environment businesses, developing strategy and delivering it.
• Collaborate with the Director of Product and commercial leads, lab teams and specialists to execute plans.
• Manage external agencies and budgets, ensuring alignment with sales and product goals.
• Contribute to One EBI initiatives and cross-group marketing collaborations.

Skills

B2B marketing experience

Marketing plans

Content development

Written communication

Translate complex topics

Marketing mix knowledge

Agency management

Sales/product collaboration

Project management

Stakeholder engagement

Data-driven decisions

Independence in lean structure

Education

Degree in agriculture/science or related field

CIM or professional marketing qualification

Tools

CRM

Marketing automation

Job description

Cawood Communications, Inc. in Bracknell is seeking an experienced Marketing Manager to lead marketing across Agriculture, Animal Health and Environment sectors.

You will develop strategy, translate technical concepts into compelling customer propositions and work closely with the Director of Product and commercial leaders to drive growth. As the dedicated marketing resource within Cawood, you will manage agencies, budgets and data-driven campaigns, collaborating with sales and SME teams while