Nualtra North East, England, United Kingdom
Strategic Account Manager
Nualtra North East, England, United Kingdom
4 days ago Be among the first 25 applicants
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Drive preference for Nualtra products and services by effectively communicating our value propositions, executing product campaigns, and ensuring an exceptional customer experience.
About the role
1: Key Objectives
- Achieve territory sales and market share targets
- Gain Nualtra product listings on local formularies and guidelines
- Grow usage of Nualtra's sample service
- Implement ForeFront programmes in targeted accounts
- Increase adoption of Nualtra’s ForeFront tools
2: Key Performance Indicators
- In-call quality performance
- Compliance with our customer relationship management (CRM) system
- Customer activity rates
- Development and execution of strategic account plans
- Management of sales pipelines
3: Target Stakeholders
- Dietitians and Medicine Management Stakeholders
4: Key Qualities
- Personal Impact/Rapport building
- Communication Skills
- Integrity
- Achievement Orientation
- Planning and Organisation
- Initiative
- Energy
Key Responsibilities
1: Strategic Planning
- Set SMART account goals and objectives.
- Segment accounts according to national frameworks and identify target products and customers.
- Analyse market trends and growth opportunities.
- Identify key stakeholders and build lasting relationships and advocacy for Nualtra’s products.
- Understand the local healthcare economy, including market trends, structure, priorities, dietetics services, formulary processes, and financial position.
- Review account position with SWOT analysis and create action plans aligned with account goals.
2: In-Call Quality
- Deliver outstanding customer experiences and adhere to Nualtra’s sales methods.
- Show continuous improvement.
- Demonstrate expertise in product, clinical, and NHS knowledge to effectively deliver Nualtra’s value propositions.
- Develop sustainable relationships with key customers to promote Nualtra products and services.
- Develop, advance, and monitor the pipeline for target products and services.
- Identify key stakeholders: owners, evaluators, advocates, and implementors.
- Forecast value and expected closure dates.
- Document the latest developments and create action plans to advance accounts.
4: Reporting and Forecasting
- Create annual business plans, quarterly forecasts, and monthly sales reports.
- Understand accounts & analyse data to communicate what is happening, why, and suitable actions.
- Accurately forecast sales and plan risk mitigation and corrective measures per business needs.
- Must have a bachelor's degree
- Must have worked in the medical nutrition industry or the dietetic profession
- Must live within 1 hour of York
Seniority level
Seniority level
Entry level
Employment type
Job function
Job function
Sales and Business DevelopmentIndustries
Pharmaceutical Manufacturing
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