Southbank Centre

Arts Council England; Greater London; Hybrid; GBP 41.000 - 50.000; Vollzeit

Zusammenfassung

Southbank Centre is seeking a Marketing Manager on a full-time fixed-term contract until 31 October 2027. Salary: £45,800 per annum.

You will lead data-informed campaigns for the rolling Gigs programme, our Public Programme including ticketed and free events, Multitudes Festival and our cross artform Family programme. You will develop marketing campaigns which drive income generation by maximising ticket sales, build and retain new audiences and communicate Southbank Centre's vision and artistic

Qualifikationen

• Experience developing and delivering marketing campaigns within the arts/entertainment sector.
• Knowledge of digital marketing tools and analytics platforms (GA4).
• Experience working with media agencies and creative studios, including briefing & evaluation.
• Copywriting and editing skills with good tone, storytelling and brand consistency.
• Proven experience managing budgets and delivering ROI-driven campaigns.

Aufgaben

• Develop integrated, data-informed marketing strategies that drive ticket sales and audience growth.
• Oversee end-to-end delivery of campaigns across media, ensuring alignment and timely approvals.
• Guide and support Marketing Officers and Assistants within the team.
• Use data and analytics to monitor performance, optimise campaigns and audience impact.
• Promote diversity and inclusion as part of the organisation’s approach.

Kenntnisse

Marketing campaigns

Digital analytics

Copywriting

Budget management

Agency management

Tools

GA4

CRM Tessitura

Jobbeschreibung

Job Summary

We are currently looking for a Marketing Manager to join our Marketing team on a full time fixed term contract until 31 October 2027. Salary: £45,800 per annum

Job Description

As Marketing Manager you will lead the development and delivery of data-informed, audience focussed, strategic marketing campaigns for the rolling Gigs programme, our Public Programme including ticketed and free events, Multitudes Festival and our cross artform Family programme. You will develop marketing campaigns which drive income generation by maximising ticket sales, build and retain new audiences and communicate Southbank Centre's vision and artistic programme.

Job Requirements

Demonstrable experience in developing and delivering successful marketing campaigns within the arts and entertainment sector.

Demonstrable knowledge of digital marketing tools and analytics platforms, including GA4, CRM systems, particularly Tessitura, with the ability to translate insights into actionable marketing strategies.

Experience working with media agencies and creative studios, including briefing, evaluation, and performance management.

Demonstrable copywriting and editing skills, with a keen eye for detail, tone of voice, storytelling and brand consistency.

Proven experience of managing budgets and delivering cost-effective, ROI-driven campaigns.

Job Responsibilities

Develop integrated, data-informed marketing strategies that drives ticket sales, attracts new audiences, supports retention, and delivers on agreed objectives.

Oversee end-to-end delivery of marketing campaigns, working across all media ensuring campaigns are aligned, coordinated, and delivered on time with the necessary approvals and stakeholder input.

Work closely with and provide guidance and support to all Marketing Officers and Assistants across the Marketing team.

Use data, insight and digital analytics to monitor performance, evaluate outcomes, and continually optimise campaign effectiveness and audience impact.

The Southbank Centre believes that a commitment to diversity and inclusion helps it be a more relevant and effective organisation.