Social Media Specialist

QVC; Chiswick; Hybrid; GBP 35,000 - 55,000; Full time

Benefits offered by this job

Competitive compensation

Paid time off

Employee assistance program

Parental leave

Paid volunteer hours

Company discounts

Job summary

QVC UK is seeking a Social Media Specialist to drive content strategy across Facebook, Instagram, TikTok and YouTube, delivering engaging campaigns that boost traffic, engagement and sales.

This hybrid role requires two days onsite at Chiswick Park, West London, and collaboration with Merchandising, Platform Strategy & Execution, Performance Marketing and the content team to bring brand stories to life.

Qualifications

• Strong experience managing social media and content strategy in a retail environment.
• Excellent understanding of major platforms, audiences and business goals.
• Creative mindset with content creation, copywriting and promo writing skills.
• Experience analysing and presenting social performance data and turning insight into action.
• Strong stakeholder management and collaboration across teams.
• Knowledge of customer journeys, digital content publishing and best practices.
• Experience with paid social campaigns and familiarity with analytics tools.

Responsibilities

• Develop and execute social media strategy for assigned categories across Facebook, Instagram, TikTok and YouTube.
• Create, schedule and publish content with an editorial calendar aligned to brand priorities.
• Collaborate with Merchandising, Platform Strategy & Execution, Performance Marketing and content teams to drive traffic, engagement and sales.
• Create social-first content with presenters, brands and external partners, ensuring brand alignment.
• Track, analyse and report on social performance; use insights to optimise campaigns.
• Support social commerce opportunities in partnership with the Digital Store team.
• Represent the social media team in meetings, events and promotions with ideas and results.
• Work with paid social partners to optimise activity (Meta boosts, TikTok Spark Ads).
• Attend PR events and shoots to capture engaging content for QVC’s social channels.
• Collaborate across the business to strengthen company reputation and drive traffic to site.

Skills

Social media management

Content strategy

Platform understanding

Content creation

Data analysis

Stakeholder management

Customer journeys

Paid social campaigns

Analytics tools knowledge

Tools

Adobe Analytics

Sprinklr

Hootsuite

Meltwater

Job description

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road.

Your Opportunity, Your Team

TheSocial Media SpecialistsupportsQVC UK, andleads the development and execution of social content and platform activity that drives engagement, brand awareness and social commerce performance.

Where You’ll Work

This role ishybridand will require you to be onsite at ourChiswick Park, West Londontwo days a week.

What You’ll Do

• Develop and execute social media strategy for assigned categories across platforms includingFacebook, Instagram, TikTok and YouTube

• Create, schedule and publish compelling content while maintaining an effectiveeditorial calendaraligned to brand, trading and promotional priorities

• Partner closely withMerchandising, Platform Strategy & Execution, Performance Marketing and content teamsto deliver social campaigns that drive traffic, engagement and sales

• Create social-first content with presenters, brands and external partners, ensuring all output isbrand rightand aligned to platform best practice

• Track, analyse and report on social performance, using insights, trends and competitor activity to optimise future content and campaigns

• Support social commerce opportunities in partnership with the Digital Store team

• Represent the social media team in meetings, events and promotional planning, sharing results, ideas and recommendations

• Work alongside paid social partners to help optimise activity such asMeta boosting and TikTok Spark Ads

• Attend PR events and external shoots to capture engaging content for QVC’s social channels

• Collaborate across the business to strengthen company reputation, coordinate promotions and increase sessions to site

What You’ll Bring

• Strong experience managingsocial media and content strategy within a retail environment

• Excellent understanding of major social platforms, their audiences and how they can be used to meet business goals

• A creative mindset with strong content creation, copywriting and promotional writing skills

• Experience analysing and presenting social performance data and turning insight into action

• Strong stakeholder management and collaboration skills, with the ability to influence across teams and functions

• Good knowledge of customer journeys, digital content publishing and online best practice

• Experience with paid social campaigns and familiarity with tools such asAdobe Analytics, Sprinklr, Hootsuite or Meltwaterwould be advantageous

Disability Confident Scheme

QVC UK is a Disability Confident Leader, level 3 accredited employer and operates a Disability Confident Scheme (“DCS”). For any UK based roles, if you’d like to be considered under this scheme, please indicate this on the application form.

Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.

QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [e-mail] for assistance.

If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate’s qualifications, skills, experience, and geographic location as well as business and market conditions.