Social Media Executive Southampton

Lumesse; Southampton; Remote; GBP 26,000 - 36,000; Full time

Job summary

Connells Group in the United Kingdom is seeking an experienced Social Media Executive to manage our social channels and campaigns across over 100 known high street brands. You will develop and execute strategies to promote our property brands, grow followers, and drive engagement in a fast-paced environment.

The role is field-based with travel, and you will research trends, report on performance, and collaborate with the wider marketing team to grow our audience and boost conversions.

Qualifications

• Marketing or social media experience is desired.
• Strong knowledge of TikTok and Meta platforms.
• Ability to report on social metrics and campaigns.
• Proactive with new ideas for social strategy.
• Experience with analytics and reporting tools.

Responsibilities

• Maintain and create a social calendar and identify focus areas.
• Plan and deliver social media strategies across accounts.
• Regularly monitor and report social metrics to prove performance.
• Review engagement and impressions and optimise content.
• Stay up to date on tools, trends, and industry developments.
• Identify new opportunities for our brands.
• Work with the marketing team to grow audience and drive conversions.
• Monitor competitor activity.

Skills

TikTok

Meta

Analytics

Campaign reporting

Team collaboration

Hootsuite

Brandwatch

Trend analysis

Content ideation

Growth tracking

Tools

Hootsuite

Brandwatch

Job description

If you're a creative social media expert who thrives in a fast-paced environment, this is an opportunity you won't want to miss.

This is a field-based role, and you must be prepared to travel.

We are excited to be looking for an experienced Social Media Executive to manage our social media channels and campaigns. You will be responsible for developing and executing innovative social media strategies that promote our property brands, drive awareness, and foster engagement. You’ll be delivering impactful social media campaigns for over a 100 known high street brands - so the ability to think on your feet and work on a number of projects at once are essential skills!

Your main focus will be helping to grow a following and maintain a brand. You’ll be responsible for the day-to-day creation and execution of the social media content across all of our brands to our national audience. You’ll be researching and analysing social media trends to improve our social media presence and working with members of the team across various campaigns. We’re also looking for someone who is super proactive in coming up with new ideas for our social media strategy too.

Key Responsibilities of a Social Media Executive:

• Maintaining and creating a social calendar and identifying key focus areas
• Plan and deliver social media strategies across our social media accounts
• Regularly monitor and report social media stats to prove effective performance
• Review and report on key metrics like engagement and impressions
• Stay up to date on new social media tools, industry trends and developments
• Identify new areas of opportunity for our brands
• Work closely with the wider marketing team to understand wider campaign activity as well as meeting company goals of growing an audience and driving conversions
• Monitor competitor activity

Skills required to be a successful Social Media Executive at Connells Group:

• Excellent knowledge of social media platforms like TikTok and Meta, and how best to use them
• Ability to report on social metrics
• A collaborative mindset, with the ability to manage multiple projects,
• Experience of using wider social media management platforms like Hootsuite or Brandwatch
• An understanding of social media trends, audience behaviour, and the latest developments in the property industry
• Excellent attention to detail
• Experience of analytics and reporting i.e. Google Analytics / Email / Social ads
• Research skills and ability to come up with new ideas
• Desirable to have a proven track record working on, and growing, social media accounts with tangible results

Skills and qualifications required:

• Work experience in marketing or social media is desirable
• A good knowledge of social media platforms