Social Media Executive

Emplas Window Systems Ltd; Wellingborough; On-site; GBP 25,000 - 38,000; Full time

Job summary

A leading company specializing in window systems is seeking a marketing professional to manage social media and content strategies across various platforms. This role involves creating engaging content, analyzing metrics, and supporting broader marketing initiatives, making it ideal for those passionate about digital marketing.

Qualifications

• Experience in managing social media for brands is essential.
• Ability to analyze metrics and report on marketing success.

Responsibilities

• Plan and create social media content for engagement.
• Analyze key metrics and report on campaign performance.
• Align digital strategies with business goals.

Skills

Social Media Management

Content Creation

Analytics

Marketing Strategy

Job description

Social Media & Content Management

• Plan, create, and schedule engaging social media content across LinkedIn, Facebook, Instagram, TikTok and other relevant platforms for our brands.
• Take the lead in identifying all content opportunities, to ensure that our four brands have full and fresh content schedules every month, which resonate with the different audiences we are targeting.
• Engage and collaborate with influencers to create effective paid content and campaigns.

Analytics & Reporting

• Track and analyse key social media metrics to measure success and identify opportunities for improvement.
• Provide regular reports on website traffic, social media engagement, and campaign performance.
• Use data-driven insights to refine marketing strategies and improve ROI.

General Marketing Support

• Work alongside the sales and marketing team to align digital strategies with broader business goals.
• Stay up to date with industry trends and emerging digital marketing tools.