Social Media Executive

MAG; Manchester; On-site; GBP 25,000 - 35,000; Full time

Job summary

MAG seeks a creative Social Media Executive for Manchester Airport's team. This permanent role involves engaging with a large audience across multiple platforms while aligning content with business objectives. Ideal candidates will have social media experience and a passion for connecting with communities.

Benefits

Flexible pension plan (up to 10% contribution)

Free parking

Subsidised public transport

Company discounts

Two volunteering days per year

24/7 VirtualGP service

Care Concierge service

Qualifications

• At least 1 year of social media experience.
• Strong knowledge of Instagram, TikTok, LinkedIn, Facebook, and X.
• Proactive and creative with excellent time management.

Responsibilities

• Plan and execute engaging social media content for a large audience.
• Manage content calendar and optimize posts.
• Engage with communities and enhance follower relationships.

Skills

Social Media Trends

Content Creation

Copywriting

Video Editing

Tools

Sprout Social

Canva

CapCut

Adobe

Job description

Social network you want to login/join with:

• Permanent role based at Manchester Airport
• Flexible / hybrid working for a better work / life balance
• Core working pattern of business hours Monday - Friday, with occasional requirements to work evenings and weekends to support route launches and external events.

Why MAG?

At MAG, we provide the airport facilities and travel services that people need to connect with the world. As the largest UK owned airport operator, we serve over 60 million passengers a year from Manchester, London Stansted, and East Midlands Airports. With over 270 destinations across the globe, our businesses not only bring people together but also support the prosperity of the regions in which we operate.

Sustainability is one of our core values, shaping everything we do. We're committed to protecting the environment and supporting our local communities through initiatives like airport and airline decarbonisation, education, skills and employment support, and community engagement including volunteering opportunities.

At MAG, we believe creating a first-class journey for our customers starts with a first-class career journey for our colleagues. We are dedicated to building inclusive environments where our people can thrive. Our employees enjoy benefits such as:

• Flexible and generous pension plan (up to 10% contribution options)
• Free parking
• Subsidised public transport
• Range of company discounts
• Two volunteering days per year
• 24/7 VirtualGP service
• Care Concierge service

The role

We are seeking a talented and creative individual to join Manchester Airport's Social Media Team. This role offers a unique opportunity to be the online face of the airport, contributing to the growth of our social media channels during an exciting expansion phase.

Check out a typical day for a Social Media Executive at Manchester Airport: youtu.be/2TWozhXvGtk

Key Responsibilities

Content:

• Plan, create, edit, and execute engaging content for an audience of 600k+ on Instagram, TikTok, LinkedIn, Facebook, and X, aimed at attracting attention and fostering positive engagement.
• Manage the content calendar collaboratively with another Social Media Executive to ensure consistent content delivery.
• Understand each social media platform's unique purpose and optimize content accordingly.
• Schedule posts using Sprout Social.
• Write compelling copy aligned with our tone of voice.
• Create proactive content aligned with our strategy, and reactive content responding to trends.
• Monitor content performance, providing insights and analysis to the Social Media Lead.
• Collaborate with stakeholders including airlines, retailers, the Manchester Airport Transformation Programme (MANTP), and marketing teams to support their objectives.

Community Management:

• Respond to customer inquiries and feedback.
• Maintain relationships with social media followers to enhance engagement.
• Engage with communities such as plane spotters and airport advocates.

What will make you successful in the role?

We seek a proactive, creative individual with excellent time management and organisational skills. A keen interest in social media and industry trends is essential.

Technical skills desired:

• At least 1 year of social media experience.
• Strong knowledge of Instagram, TikTok, LinkedIn, Facebook, and X.
• Skills in video capturing and editing tools such as Canva, CapCut, and Adobe.