Senior Account Manager

Cavalry Freelancing; Greater London; Hybrid; GBP 65,000 - 95,000; Full time

Benefits offered by this job

Discretionary annual bonus

Remote work up to 60% of days

Flexible working hours

Paid caregiver leave

Course stipend

Job summary

Cavalry Freelancing, a global digital marketing agency, seeks a client partnerships lead to steer client relationships and shape comprehensive social strategies across channels.

You will collaborate with strategy, creative, content, production, media and analytics teams to deliver social-first campaigns, both organic and paid, while translating data into actionable recommendations. The role offers remote flexibility up to 60% and a focus on flexible scheduling and performance-driven rewards.

Qualifications

• 5+ years of experience in client-facing roles within the advertising, creative, social or marketing industry.
• Experience managing B2B clients and complex stakeholder relationships.
• Hands-on experience working with clients across social channels, with strong organic and paid social knowledge.
• Strong understanding of major social platforms, audiences, formats and measurement approaches.
• Experience developing or contributing to social strategies, content plans and campaign recommendations.
• Experience interpreting social analytics and turning insights into actionable recommendations for clients.
• Previous experience managing a small team and fostering a collaborative creative environment.
• Experience using market, cultural, audience and platform insights to inform strategic decisions.

Responsibilities

• Build deep client relationships, serving as a main contact and developing understanding of client business and social objectives.
• Collaborate with strategy, creative, content, production, media and analytics teams to develop social-first strategies.
• Translate platform developments into opportunities for clients and advise on best practices.
• Oversee organic and paid social campaigns to ensure content aligns with objectives and KPIs.
• Guide end-to-end social content and production from briefing through to publishing and optimisation.
• Translate performance data into clear recommendations and opportunities to improve content and campaigns.
• Develop test-and-learn approaches to evolve creative and channel strategies.

Skills

Client relationships

Stakeholder management

Social strategy

Social analytics

Team leadership

Job description

This client is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

Reporting to our Client Partner, you will lead client relationships, working with wider teams to develop comprehensive creative and social strategies and ensuring the successful execution of campaigns across social channels.

• Build deep relationships with clients, serving as a main point of contact and developing a strong understanding of their business, brand and social objectives to create tailored solutions.
• Work with strategy, creative, content, production, media and analytics teams to develop and implement social-first strategies that achieve clients’ goals.
• Bring strong knowledge of the social media landscape, including key platforms, audience behaviours, emerging formats and trends, and translate these into opportunities for clients.
• Stay up to date with platform developments and changes across channels such as LinkedIn, Instagram, TikTok, YouTube, X and emerging platforms, adapting recommendations accordingly.
• Provide clients and internal teams with guidance on social best practice, platform-native creative, content planning and campaign execution.
• Oversee the successful implementation of organic and paid social campaigns, ensuring content is appropriate for each platform, aligned with clients’ objectives and delivering against agreed KPIs.
• Understand the end-to-end social content and production process, from briefing and creative development through to production, approvals, publishing and optimisation.
• Translate social performance data, audience insights and platform learnings into clear recommendations, identifying opportunities to improve content and campaign performance.
• Work with teams to develop test-and-learn approaches, using social performance and audience insights to continuously evolve creative and channel strategies.
• Collaborate with varied teams, including creative, content, production, media and analytics, to provide integrated solutions for clients.

Qualifications

• 5+ years of experience in client-facing roles within the advertising, creative, social or marketing industry.
• Experience managing B2B clients and complex stakeholder relationships.
• Significant hands-on experience working with clients across social channels, with a strong understanding of both organic and paid social.
• Strong understanding of major social platforms, including their audiences, formats, creative best practices and measurement approaches.
• Experience developing or contributing to social strategies, content plans and campaign recommendations.
• Strong understanding of social media production, including social-first content creation, briefing, scheduling, publishing and campaign execution.
• Experience interpreting social analytics and performance data and turning insights into actionable recommendations for clients.
• Previous experience managing a small team, encouraging brainstorming, collaboration and open discussion to foster a creative environment.
• Experience using market, cultural, audience and platform insights to inform strategic decisions and develop effective business and social strategies.

Additional Information

Reward: You’ll be eligible to join our discretionary annual bonus scheme.

Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers. We also provide £1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work.