SMB Account Executive - EMEA (French Speaking)
ROLLER
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Job summary
ROLLER is seeking an SMB Account Executive for the EMEA region, focusing on the French-speaking market. The role is based in London with a hybrid work model, engaging with small to mid-market operators in the leisure and attractions sector.
You will own the full sales cycle from discovery to close, using consultative selling to drive revenue and long-term value. The position requires 3–5+ years in B2B SaaS sales, a track record of hitting quotas, and comfort with prospecting, demos, and
Qualifications
- 3-5+ years of experience in B2B SaaS sales.
- Proven track record of exceeding quota in a full-cycle closing role.
- Based in London with hybrid work arrangement and willingness to travel.
Responsibilities
- Manage the full sales cycle from inbound and outbound prospecting to close and expansion.
- Develop territory and account plans to drive pipeline and quota attainment.
- Conduct structured discovery and translate objectives into measurable business outcomes.
- Deliver tailored product demonstrations and ROI-driven business cases to decision makers.
- Maintain disciplined pipeline management and forecasting in Salesforce.
Skills
Tools
Job description
London, United Kingdom
ROLLER isn't your average SaaS company. We operate globally across 30+ countries, powering millions of real-world experiences in the leisure and attractions industry. What we build doesn't just live on a screen. It shows up in busy venues, peak weekends, and unforgettable moments for guests.
Our mission is simple but ambitious: help operators run better businesses while creating great guest experiences. That means solving complex, real-world problems across ticketing, point of sale, self-service, memberships, kiosks, and digital waivers, all at meaningful scale.
Just as importantly, it's the people. We're a team of 300+ smart, grounded, and genuinely passionate humans working across the globe. We care about quality, ownership, and doing work we're proud of, without taking ourselves too seriously.
We're growing fast, aiming high, and building something that matters. If you want to work on real problems, with real customers, alongside people who care deeply about their craft and impact, ROLLER is a great place to do it.
Own the Full Deal And Outcome - You’ll run discovery, deliver demos, manage objections, negotiate pricing, and close deals end-to-end. This is a true closing role - not just qualification or handoff. The French market is pretty much greenfield!
A Product The Sells on Value, Not Hype - ROLLER is a category-leading platform in a complex, operationally critical space. Customers feel the impact immediately - on revenue, efficiency, and guest experience. That makes conversations deeper, more consultative, and far more satisfying than feature-led selling.
Fun Industry With Real-World Energy - We power go-kart tracks, trampoline parks, waterparks and other attractions around the world. Our customers are passionate operators creating memorable experiences, and you’ll see ROLLER in action firsthand. Site visits aren’t sterile office tours - they’re energetic, hands-on and genuinely a blast!
A Sales Org Reps Actually Rate Highly - ROLLER is ranked in the top 5% of companies on RepVue, based on feedback from real sales professionals. That reflects strong leadership, fair quotas, clear processes, and an environment where early-career sellers are supported to learn and grow. Don’t take our word for it - check out our RepVue page and see what reps say about working here.
Loved by Customers - ROLLER is consistently highly rated on Capterra and G2 , and trusted by leading operators worldwide. That doesn’t happen by accident. Customer obsession isn’t a value on a wall here, it’s embedded in how we prioritise, build, and measure success.
A Great Place People Choose to Stay - We’ve been Great Place to Work certified across multiple regions for several years running. That reflects a culture that values trust, autonomy, and growth, and an environment where high standards and psychological safety coexist.
Competitive Package & Real Career Growth - We offer competitive compensation and benefits aligned to the level of ownership we expect. As ROLLER scales, so do the opportunities. People grow here by taking on bigger problems, broader scope, and greater responsibility. Progression is driven by impact and capability, not tenure, and strong performance is recognised and rewarded.
- As an SMB Account Executive, you will play a key role in driving new customer acquisition across small and growing operators within the leisure and attractions industry.
- We have launched France in 2026 and it is going really well. You're working a market that is relatively Greenfield and ripe for the picking!
- You’ll work inbound demand while partnering closely with a BDR to generate additional outbound pipeline. This is a high-velocity, full-cycle closing role focused on strong qualification, disciplined execution, and consistent quota attainment.
- You’ll engage directly with business owners and operational leaders, uncover their pain points, and position ROLLER as a practical, revenue-driving solution for their business.
- This role is based in London and follows a hybrid work model (3 days per week in office).
- Manage the full sales cycle from inbound lead engagement and outbound prospecting through to close and expansion.
- Develop and execute territory and account plans to drive consistent pipeline generation and quota attainment.
- Conduct structured discovery to understand operational workflows, revenue drivers, and customer pain points.
- Translate customer objectives into measurable business outcomes, positioning ROLLER’s platform as a lever for revenue growth and operational efficiency.
- Deliver tailored product demonstrations and ROI-driven business cases to operational and mid-level decision makers.
- Partner closely with your BDR to generate net-new pipeline while maintaining high conversion rates on inbound opportunities.
- Collaborate cross-functionally with Sales Engineering, Implementation, and Customer Success to ensure smooth deal execution and onboarding.
- Maintain disciplined pipeline management and forecasting accuracy in Salesforce.
- 3-5+ years of experience in B2B SaaS sales, ideally within mid-market or growth-focused environments with 3+ years tenure in at least one company
- You have a high appetite for Technology and AI and a natural curiosity for how it can transform your work. You’re comfortable using AI tools to automate repetitive 'busy work,' freeing you up to focus on high-impact work.
- You are based in Austin, Texas and thrive in a hybrid work environment, adept at balancing in-person collaboration with remote tasks, and enjoy the dynamic nature of such roles.
- Proven track record of consistency exceeding quota in a full-cycle closing role.
- Experience managing multi-stakeholder deals with moderate complexity and procurement involvement.
- Strong discovery and consultative selling skills, with the ability to connect product capabilities to measurable business outcomes.
- Comfortable balancing inbound velocity with proactive outbound pipeline generation.
- Highly disciplined in pipeline management, forecasting, and territory planning.
- Confident communicator who can engage both operational leaders and business decision-makers.
- Proficient in CRM and sales tools such as Salesforce and Avoma.
- Willing and able to travel as needed for onsite customer visits and industry events.
We believe AI is a career-defining inflection point. ROLLER is a fast adopter of new technology like AI, and every team member is empowered to own their learning and use the latest tools to supercharge their impact. We’re looking for candidates with the proficiency and curiosity to embrace AI and technology — not just as a technical skill, but as a core competency to help us achieve big goals.
Loved by Customers - ROLLER is consistently highly rated on Capterra and G2 , and trusted by leading operators worldwide. That doesn't happen by accident. Customer obsession isn't a value on a wall here, it's embedded in how we prioritise, build, and measure success
A Great Place People Choose to Stay - We've been Great Place to Work certified across multiple regions for several years running. That reflects a culture that values trust, autonomy, and growth, and an environment where high standards and psychological safety coexist. ROLLER also ranks in the top 5% of sales organisations to work for on RepVue!
Competitive Package & Real Career Growth - We offer competitive compensation and benefits aligned to the level of ownership we expect. As ROLLER scales, so do the opportunities. People grow here by taking on bigger problems, broader scope, and greater responsibility. Progression is driven by impact and capability, not tenure, and strong performance is recognised and rewarded.
You get to work on a category-leading product that customers love in a fun, high-growth industry - check out Capterra and G2 reviews.
Team member Assistance Program to proactively support our team's health and wellbeing - access to coaching, education modules, weekly webinars, and more.
16 weeks Paid Parental Leave for primary carers and 4 weeks paid Parental Leave for secondary carers.
Work with a driven, fun, and switched-on team that likes to raise the bar in all we do.
Individual learning & development budget plus genuine career growth opportunities as we continue to expand!
Private medical insurance with Vitality, dental cover, life insurance (4x salary), and 24/7 access to an Employee Assistance Program for you and your family.
We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.
For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.
As set forth in ROLLER’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.
If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:
A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.
A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
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