Service Designer (UX) . Beryl

Hard Problems; Greater London; On-site; GBP 45,000 - 55,000; Full time

Benefits offered by this job

32 days off

Employer pension contributions

Paid sick leave

Enhanced parental leave

Birthday day off

Employee assistance programme

Learning and development budget

Cycle-to-work scheme

Tech scheme for discounted technology

Paid volunteer days

Discounted gym memberships

Job summary

Beryl is seeking a Service Designer for London to improve the end-to-end rider and operations experience, combining digital and on-street elements. You’ll lead service design while contributing hands-on UX for rider apps and internal tools, collaborating with product, engineering, operations and support teams.

The role is based in London with a hybrid setup (3 days in the office) and a salary in the £45,000–£55,000 range. Experience with quantitative and qualitative research is highly valued.

Qualifications

• 4+ years in service design, UX design or a closely related role, with a portfolio showing both.

Responsibilities

• Map the full rider, council partner and operations journey.
• Talk to riders on the street to observe schemes in practice.
• Identify where the service breaks down and design fixes that span software and hardware teams.
• Improve the rider app and internal tools.
• Test ideas with real users and use data to prioritise next steps.
• Work closely with product, engineering, operations and customer support teams.
• Monitor mobility trends and competitor activity to advance the service offering.

Skills

Service design

UX design

Journey maps

Prototyping

Usability testing

Qualitative research

Cross-functional collaboration

Communication

Tools

Figma

Miro

Job description

# Service Designer (UX)Beryl, London, UKClimate Tech## Why this work mattersBeryl promotes sustainable urban transport by operating affordable bike, e-bike, cargo bike, and e-scooter sharing schemes across UK cities, reducing road congestion and improving air quality.View the full listing and apply →Listed 15 Oct 2026Applications are handled by Beryl, not by Hard Problems.## About BerylBeryl is a UK-based micromobility company and the country's only B-Corp operator in the sector. Its mission is to get more people in cities moving sustainably by delivering shared bike and scooter schemes to UK communities. The company cares about community, safety, the environment and effective design, and is growing nationally.### The roleBeryl is looking for a service designer to improve the whole Beryl experience end-to-end, from a rider unlocking a bike to a council partner reviewing scheme data and the operations team keeping vehicles on the street. You would lead service design across the business while remaining hands-on with UX for the rider app and internal digital tools. The role sits at the intersection of digital and physical: parking bays, vehicle availability, customer support, council reporting and the people who rebalance and repair the fleet all shape the experience alongside the app.### What you would do* Map the full Beryl journey for riders, council partners and operations teams.* Get out on the street to talk to riders and observe how schemes work in practice.* Identify where the service breaks down and design practical fixes that span software and hardware teams.* Continue to improve and design the rider app and internal tools.* Test ideas with real users and use data to decide what to prioritise next.* Work closely with product, engineering, operations and customer support teams.* Monitor trends in mobility and among competitors to advance the service offering.### What they are looking forEssential:* 4+ years in service design, UX design or a closely related role, with a portfolio showing both.* Hands-on experience with service blueprints, journey maps and ecosystem maps, and a track record of using them to drive real change.* Strong UX craft across interaction design, information architecture, prototyping and usability testing.* Confidence running qualitative research and turning findings into clear recommendations.* Ability to work with people across the business, from engineers and operations staff to council officers.* Clear, concise communication, both written and in person.Desirable:* Experience in transport, mobility, public services or another service with a physical, on-street element.* Experience working with local authorities or other public-sector partners.* Comfort using quantitative data (product analytics, ride data, support tickets) alongside qualitative research.* Effective and responsible use of AI tools in research, data analysis and the design process.* Experience setting up a design function or design practices in a growing company.### Working arrangementsThe role is based in London on a hybrid basis, with 3 days per week in the office. It is a full-time, permanent position.### Pay and benefitsThe salary range is £45,000 - £55,000. Benefits include 32 days off (inclusive of bank holidays), employer pension contributions, paid sick leave, enhanced parental leave, a birthday day off, an employee assistance programme, a learning and development budget, a cycle-to-work scheme with discounted bikes and accessories, a tech scheme for discounted technology and home products, paid volunteer days, and discounted gym memberships across the UK.## DetailsLocation: London, UKOn-site or remote: Hybrid (London)Salary: £45,000 - £55,000Sector: Climate TechRole: Service designSeniority: GeneralOrganisation: For-profit