SEO Strategist

Central Employment Agency (North East) Limited; North East; Remote; GBP 30,000 - 40,000; Full time

Job summary

An expanding, award-winning search agency is seeking an SEO Strategist to enhance their digital footprint. This role involves managing comprehensive SEO activities, including content strategies and link building to boost rankings on search engines. As part of a dynamic team, you'll execute data-driven tests, optimize content across various platforms, and collaborate with internal teams to ensure best practices are followed. If you're passionate about the digital landscape and have a knack for analytics, this opportunity offers a fantastic culture and excellent benefits while working remotely from the UK.

Benefits

Excellent benefits

Fantastic culture

Qualifications

• Minimum 3 years of SEO experience with proven campaign implementation.
• In-depth knowledge of website analytics tools and advanced Excel skills.

Responsibilities

• Manage SEO activities to improve rankings across major search networks.
• Execute tests and analyze data to maximize ROI in search campaigns.

Skills

SEO Campaign Management

Content Strategy

Link Building

Keyword Strategy

Data Analysis

Website Analytics Tools

Excel

Tools

Google Analytics

Screaming Frog

MoZ

WordPress

Job description

Central Employment are working with an expanding, award-winning UK Search Agency, as they look to appoint an SEO Strategist, reporting into the Head of SEO.

UK remote
£30,000-£40,000 DOE
Excellent benefits, fantastic culture
Global client base

As a SEO Strategist:-

• Be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks
• Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in search campaigns
• Build systems and protocols internally that ensure all content is optimised across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc)
• Designing and running a large number of tests from a/b to multivariate on the full range of topics from CRO, content optimisation, UX, search terms to landing pages, all with the purpose of increasing performance
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
• Optimise copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimisation
• Research and implement search engine optimisation recommendations
• Research and analyse competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with internal teams to drive SEO in content creation and content programming
• Stay up to date with the latest SEO industry best practice, including internet marketing industry trends and development
• Develop reporting and regularly feed back to internal teams and management on SEO campaign performance

Essential experience:

• A minimum of 3 years proven experience of SEO experience and implementing SEO campaigns
• Experience in the following sectors; B2B technology, software distribution, e-commerce
• In-depth experience with website analytics tools (e.g. Google Analytics, Screaming Frog, MoZ)
• Advanced Excel experience – to analyse data, identify trends and present data
• An understanding of HTM/CSS, JavaScript and WordPress
• An active interest in the digital industry