SEO Manager

Move Marketing; Manchester; Hybrid; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Company bonus scheme

25 days of annual leave

Generous training and development

Hybrid working (2 days in Manchester)

Quarterly social events and monthlyチ

Job summary

Move Marketing is seeking an SEO Manager to own SEO and AI Search strategy across a portfolio of B2B clients in Industrial, Science and Technology sectors. You’ll drive technical audits, migrations, content optimisation and reporting, collaborating with Client Services, Content and Design to boost visibility and conversions.

With 4+ years in SEO and strong agency experience, you’ll lead on-site projects, retainers and performance analysis, while contributing to broader digital activity.

Qualifications

• 4+ years in SEO, agency experience preferred.
• Strong B2B SEO experience in industrial/science/tech sectors.
• Proven ability to grow organic visibility and leads.
• Solid technical SEO knowledge: site audits, migrations, structured data.

Responsibilities

• Develop and deliver SEO and AI Search strategies to drive visibility and leads.
• Lead technical audits, keyword research, and competitor analysis.
• Own SEO workstreams on website projects including migrations and redirects.
• Manage ongoing SEO retainers; implement technical, on-page and content improvements.
• Guide Content team on search-led content for traditional and AI-generated answers.
• Monitor rankings and provide quarterly performance reports with recommendations.
• Provide UX/conversion insights to turn organic traffic into enquiries.
• Support wider Digital team on paid media, email, and analytics when needed.
• Contribute SEO insights to Move’s B2B framework and client pitches.
• Stay ahead of algorithm and AI Search developments and share best practices.

Skills

SEO strategy

AI Search

Technical SEO

Content optimization

GA4 & analytics

Client advisory

Cross-functional

Tools

GA4

Google Search Console

Google Tag Manager

Screaming Frog

Semrush

Ahrefs

Job description

We’re looking for an SEO Manager to join our growing Digital team, working across our portfolio of B2B clients in the Industrial, Science and Technology sectors.

You’ll own SEO and AI Search (AEO/GEO) strategy and delivery across our client base, from technical audits and site migrations through to content optimisation and reporting. Working closely with Client Services, Content and Design, you’ll make sure our clients’ websites are found, trusted and converting, whether buyers are searching on Google or asking an AI assistant.

You’ll be the go-to SEO expert in the agency and a trusted advisor to clients. While SEO is the core of the role, you’ll also occasionally support the wider Digital team on always-on activity such as social media, email and analytics, so a broad understanding of digital marketing is important.

With ambitious growth plans, it’s an exciting time to join.

Key responsibilities

• Develop and deliver SEO and AI Search (AEO/GEO) strategies that drive organic visibility, qualified traffic and leads.
• Conduct technical SEO audits, keyword research and competitor analysis to identify growth opportunities.
• Lead the SEO workstream on website projects, including site architecture, migrations, redirects and pre and post-launch checks.
• Manage ongoing SEO retainers, prioritising and delivering technical, on-page and content improvements.
• Brief and guide the Content team on search-led content, ensuring it’s optimised for both traditional search and AI-generated answers.
• Monitor rankings, organic performance and AI Search visibility, proactively spotting issues and opportunities.
• Produce and present quarterly SEO performance reports, turning data into clear, actionable recommendations.
• Provide UX and conversion recommendations that help organic traffic turn into enquiries.
• Support the wider Digital team with always-on activity across paid media, email marketing and analytics when needed.
• Contribute SEO insight to Move’s 8 Moves of B2B framework, client workshops, proposals and new business pitches.
• Stay ahead of algorithm updates and AI Search developments, sharing knowledge and best practice across the agency.

Skills and competencies

• 4+ years’ SEO experience, with agency experience essential.
• Strong B2B experience, ideally within the Industrial, Science or Technology sectors.
• Proven track record delivering SEO strategies that grow organic performance.
• Strong technical SEO knowledge, including site audits, crawling, indexation, structured data, Core Web Vitals and website migrations.
• Good understanding of AI Search (AEO/GEO) and how to build visibility in AI-generated answers.
• Working knowledge of paid media, email marketing and wider digital channels, and confidence to support on these when required.
• Experience with GA4, Google Search Console, Google Tag Manager and industry-standard SEO tools (e.g. Screaming Frog, Semrush, Ahrefs).
• Strong analytical skills, with the ability to translate data into commercial recommendations.
• Confident presenting insights and recommendations to clients.
• Strong organisational skills, with the ability to manage multiple client priorities.
• Collaborative, proactive and solutions-focused, with a genuine interest in where search is heading.

What we offer

• Company bonus scheme
• 25 days of annual leave (plus bank holidays)
• Generous training and development budget to tailor your career progression
• Hybrid working (2 days in our Manchester city centre office)
• Quarterly social events and monthly team outings, with a dedicated culture committee