SEO and Content Marketer - 12 Month Maternity Cover

Third Space Learning; Greater London; Hybrid; GBP 38,000 - 40,000; Full time

Benefits offered by this job

Salary £38k–£40k per year

Hybrid/office in London

25 days holiday + BH

Subsidised healthcare

Pension contribution

Claude training during first weeks

Job summary

Third Space Learning is seeking a skilled content marketer for a 12‑month maternity-cover role in London. You will define and produce content with Claude as your working partner, coordinating with the Head of Content and SEO to set strategy and timelines.

You’ll brief freelancers when needed and ensure high‑quality SEO outputs. You’ll bring 3+ years in content marketing or SEO, strong copy skills, hands-on SEO and regular use of an LLM in your workflow.

Qualifications

• 3+ years in content marketing or SEO for the web.
• Excellent copy with the ability to edit and improve drafts.
• Hands-on SEO experience including keyword research and on-page SEO.
• Regular use of an LLM in day-to-day work and openness to new approaches.
• Ability to fact-check and verify figures before publication.

Responsibilities

• Create and refine content strategy and briefs with Claude as a working partner.
• Brief Claude, rewrite sub-par outputs, and make SEO calls across content.
• Lead web posts, webinars, LinkedIn content, and lead magnets.
• Coordinate monthly UK/US blog reports and LinkedIn analytics.
• Produce emails from blogs/guides and manage freelancers/designers.

Skills

Content marketing

SEO

LLM tooling

Copywriting

Editorial judgment

Web analytics

Tools

Ahrefs

Google Search Console

GA4

Surfer

WordPress

Claude/AI tools

Job description

We're looking for a skilled and curious content marketer to join Third Space Learning for 12 months while one of the team is on maternity leave.

Start date: December/January

This is an individual contributor role. You'll define and produce content with Claude as your working partner, and work closely with our Head of Content and SEO to agree strategy, timelines and approach. Where needed, you'll also work with expert authors and freelancers.

You don't need to have used Claude before – we'll train you. You do need to be using LLMs in your work pipelines already, and to be someone who tries a new way of doing something before deciding it won't work.

Our content team works with Claude all day. It's built into our pipelines for writing, editing, analysis and reporting.

You'll decide what we write and why, brief Claude, rewrite anything that isn't good enough and make the SEO calls. Much of the judgement in the role is knowing when Claude has got something wrong.

About Third Space Learning

Since 2013 we've taught 196,000 pupils one-to-one maths across 4,200 schools – 2,295,000 sessions in all. Today schools get that tutoring from Skye, the spoken AI maths tutor developed by maths teachers. Skye talks pupils through lessons written by our team of current and former teachers, listens to their answers and responds, so a school can give one-to-one support to every pupil who needs it at a cost it can afford.

We write for headteachers, senior leaders and maths leads in UK schools, and for district leaders in the US. We reach them through search, our blog, our webinars and LinkedIn.

What you'll be doing

You'll report to Sophie Bessemer, Head of Content and SEO, and work across 6 areas. Claude will be your co-worker, but you'll also need the knowledge and skills to do every task yourself.

• Blog and SEO: Writing new posts and refreshing old ones, the dated posts that come round every year (SATs and GCSE dates and results), turning UK posts into US ones for our US blog, and keyword landing pages when we need them. You'll keep our content tracker in Airtable up to date.
• Webinars: About 1 webinar a half term, end to end and working with the comms team: topic and title, speakers, resources, promotion, script and slides, then the replay blog, follow‑up emails and YouTube upload afterwards.
• LinkedIn: Company page posts, carousels and a weekly article.
• Lead magnets: Refreshing our downloadable guides and reports when they date, making new ones, getting them live in Pardot and on the website, and turning each one into blog and LinkedIn posts.
• Reporting: The monthly UK and US blog reports and LinkedIn analytics.
• Email: Supporting the comms team when needed by turning the blogs and guides you're working on into emails.

Around all of that you'll write briefs for freelancers and designers, make a few short videos each half term with an AI video tool, and help improve the Claude skills we use for each job (saved instructions that tell Claude how we write a blog post, a landing page or a report).

Who we're looking for

The people who do well in our team are curious, have a go, work hard and stay cheerful when something they tried didn’t come off. If you've tried 3 ways of doing something with an LLM and got one working before anyone showed you how, you'll fit in here.

What you'll need:

• At least 3 years' experience in content marketing or SEO, writing and editing for the web.
• An excellent eye for copy – you can tell when an intro is flat or a paragraph says nothing, and you know how to fix it.
• The ability to spot copy that sounds as if AI wrote it, and to fix it.
• Hands‑on SEO experience, including keyword research, on‑page SEO, and using Search Console and GA4 data to work out why a page has dropped.
• Confidence with Ahrefs (or similar), Google Search Console, GA4, Surfer (or similar) and WordPress (or another CMS).
• Regular use of an LLM (ChatGPT, Gemini, Copilot, Claude or another) in your day‑to‑day work – we’ll ask you what went wrong as well as what went right.
• The habit of checking facts and figures before anything goes out, however confident the draft sounds.

Nice to have – none of these is essential, but they would help:

• Teaching experience, or experience in an edtech or education business.
• Experience with Canva, Figma or Pardot.
• Experience writing for a US audience as well as a UK one.
• Experience editing video, including with AI video tools.
• Experience running webinars.

• Salary between £38,000 to £40,000 depending on experience
• 25 days' holiday plus bank holidays.
• Flexible working – hybrid or office‑based in London.
• A great office location in Spitalfields.
• Subsidised healthcare.
• Pension contribution.
• Claude training in your first weeks from the people who built our Claude set‑up, and time to get properly good at it.
• Responsibility from day one, and the chance to grow your career in a fast‑growing edtech business as we develop our AI tutoring model.
• A fun, curious and ambitious team that cares about the social impact of its work.
• This is fixed term contract - maternity cover - with potential to extend.
• We’re not accepting applications or CVs from recruitment agencies for this role.