Senior UK Pharma Marketing Lead: Launch & Growth

Viatris; Hatfield; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid work model

Top Employer Accreditation

Health insurance

Pension scheme

Volunteer days

Life cover

Job summary

Viatris UK is seeking a Senior Marketing Manager to lead strategic UK commercial planning for prescription assets from pre-launch through growth. You will drive cross-functional execution across Marketing, Medical and Market Access, ensuring NHS and customer needs shape asset strategy.

The role requires strong strategic thinking, UK market expertise, and the ability to translate global directions into local launch plans while managing partnerships with KOLs and NHS stakeholders.

Qualifications

• Significant pharmaceutical marketing/commercial experience within prescription medicines.
• Strong strategic thinking and commercial judgement in a complex environment.
• Solid understanding of the UK prescription medicines environment, NHS structures and market access.

Responsibilities

• Own the UK commercial strategy and long-term brand plan for assigned prescription assets, translating global direction to UK requirements.
• Lead end-to-end pre-launch and launch planning with an integrated roadmap and milestones.
• Lead cross-functional teams across Marketing, Medical, Market Access, Regulatory, Sales, Finance, and Compliance.
• Develop understanding of disease area, patient journey, and NHS priorities to inform strategic decisions.
• Partner with Medical and Market Access to address NICE/NHS access, funding, and formulary needs.
• Own competitive strategy and monitor market developments and launches.
• Manage budgets, forecasts, and business cases for assets, with scenario planning.
• Develop integrated HCP/customer strategies and omnichannel plans to support brand objectives.

Skills

Pharma marketing

Strategic leadership

NHS & UK market

Stakeholder management

Omnichannel marketing

Forecasting

Education

Bachelor's degree

ABPI qualification

Job description

Viatris UK is seeking a Senior Marketing Manager to lead strategic UK commercial planning for prescription assets from pre-launch through growth. You will drive cross-functional execution across Marketing, Medical and Market Access, ensuring NHS and customer needs shape asset strategy.

The role requires strong strategic thinking, UK market expertise, and the ability to translate global directions into local launch plans while managing partnerships with KOLs and NHS stakeholders.