Senior Social Strategist (Sport)

Dentsu Aegis Network Ltd.; Manchester; Hybrid; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a Senior Social Strategist to lead innovative social strategies for a specialist sports client. This role is pivotal in crafting comprehensive social media frameworks that drive engagement and measurable success. You will collaborate with creative teams, oversee content development, and ensure the effective execution of social strategies. Join a dynamic environment that values creativity and inclusivity, where you can make a significant impact on brand transformation and social excellence. If you're passionate about sports and social media, this is the perfect opportunity for you to shine.

Benefits

Customizable Benefits Package

Flexible Working Arrangements

Competitive Salary

Qualifications

• Proven track record in social excellence with strong understanding of sports.
• Experience in leading social strategy teams and delivering innovative projects.

Responsibilities

• Create and oversee social media strategies for clients, enhancing engagement.
• Collaborate with teams to ensure clarity and excellence in social content.

Skills

Social Media Strategy

Measurement Techniques

Presentation Skills

Leadership Skills

Problem-Solving

Client Relationship Management

Tools

Social Insight Tools

Technical Platforms

Job description

Senior Social Strategist (Sport)

Senior Social Strategist (Sport)

Location: Manchester - Bonded Warehouse, London - 10 Triton Street

Time Type: Full time

Posted on: Posted 2 Days Ago

Job Requisition ID: R1091147

Job Description:

A BIT ABOUT US

Dentsu Creative is dentsu's sole global creative network, focused on sustainable brand transformation through applied creativity. Named Cannes Lions Agency of the Year in 2022, DC integrates with Dentsu's Media and Merkle networks. With 9,000 creatives globally, DC delivers ideas that create culture, shape society, and invent the future.

ROLE PURPOSE

This role is key to our clients’ social success, responsible for formulating and executing innovative social strategies that elevate brands, enhance engagement, and deliver measurable value. You will be a leading voice for social at DC, working across markets for a specialist sports client and generating social innovation projects.

KEY RESPONSIBILITIES

SOCIAL MEDIA STRATEGY AND DEVELOPMENT

• Create comprehensive social media strategies/frameworks that lead to outstanding work for clients and new business pitches across owned and paid media.
• Oversee the development of social content from a strategic perspective for clients' social media channels across markets.
• Create products, playbooks, and ways of working for teams to ensure clarity and social excellence for each client.
• Collaborate with creatives and creators to produce the best creative work.
• Work with client service/operations and community management teams for smooth running and growth of social accounts.
• Collaborate with media, data, and other teams within dentsu on holistic social planning, amplification, and execution.
• Build and nurture a team and community for social within the Agency/wider dentsu network.

SOCIAL EFFECTIVENESS

• Provide added value to clients through regular reports, workshops, future trends, and updates.
• Be the expert on measurement and evaluation techniques and tools for social.
• Provide data/reporting and tracking on social programs to evaluate effectiveness and impact for clients.

FUTURE DIRECTION AND INNOVATION

• Evolve future models for social.
• Create social products and processes clients can easily buy into.
• Stay informed of social/content trends and communicate updates to the agency and clients.
• Build and use the right mix of tools to deliver the best strategies and results.
• Test, learn, and innovate with clients to push boundaries.
• Lead the agency in best practices.

QUALIFICATIONS & SKILLS

We’re looking for someone with:

• A curious mindset and big-picture thinking.
• A passion for social best practices, tools, and measurement techniques.
• A love for challenges and problem-solving for clients.

Experience

• Proven track record of social excellence for clients.
• Strong understanding of sports.
• Cross-market experience.
• Social leadership experience in developing and leading a social strategy team.
• Successful delivery of social and content strategies across organic and paid media.
• Deep understanding of social metrics and achieving value from social content and activations.

Skills

• Strong presentation and technical skills related to social platforms.
• Expertise in technical platforms.
• Experience with social insight and measurement tools.
• Proposal/report writing, project planning, and trends/vision setting.
• Leadership skills to manage and develop a team with vision and empathy.
• Ability to foster positive client relationships and feedback.
• Demonstrated growth in social accounts and revenue.
• Successful case studies illustrating social strategy impact.
• Experience in delivering innovative projects.
• Ability to raise awareness of social excellence within DC.

WORKING WITH US

Joining Dentsu Creative means being part of a creative network that delivers ideas at the intersection of brand, culture, and commerce. We promote humility and practical problem-solving.

You will partner with inspiring individuals globally and become part of an inclusive culture where everyone thrives and creates their best work; always learning and listening to shape ideas, create culture, and change behavior.

WHAT WE OFFER

• This is a permanent role.
• The team is based in our London office but operates under flexible working arrangements.
• You’ll enjoy a competitive salary and a customizable benefits package.

INCLUSION AND DIVERSITY

We believe in equal opportunities for everyone, valuing individuality and encouraging everyone to bring their full selves to work. We strive to create equal opportunities for everyone.

We are open to discussing flexible and agile working approaches. If you have any reasonable adjustment needs arising from a disability or medical condition, please discuss this with our recruitment teams.

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