Senior Social Media Manager

Zachary Daniels Recruitment; Liverpool; On-site; GBP 45,000 - 60,000; Full time

Job summary

A dynamic recruitment agency is seeking a Senior Social Media Manager in Liverpool to take charge of a renowned brand's social presence. This role involves defining social strategies, leading creative campaigns, and nurturing community engagement. Candidates should have over 5 years in social media, ideally from fashion or lifestyle sectors, with proven skills in analytics and stakeholder management. Competitive salary and benefits offered.

Qualifications

• 5+ years' experience in social media, ideally in sport, fashion, or lifestyle.
• Proven ability to manage teams and deliver commercial impact.
• Experience working with senior stakeholders and external agencies.

Responsibilities

• Define and deliver a bold social media strategy that elevates the brand.
• Lead end-to-end campaign development from idea generation to execution.
• Analyze performance and translate insights into actionable improvements.

Skills

Social media strategy

Campaign development

Analytics and reporting

Relationship building

Team management

Job description

Overview

Senior Social Media Manager | North West | Competitive Salary + Benefits

Looking for your next big challenge in social? This role is all about taking the reins of a well-known brand's social presence, shaping its voice, and driving growth across every platform. The Senior Social Media Marketing Manager will set the vision, lead on creative strategy, and deliver campaigns that don't just get noticed - but deliver results.

Responsibilities

• Define and deliver a bold social media strategy that elevates the brand and builds long-term engagement.
• Lead end-to-end campaign development, from idea generation through to execution and optimisation.
• Oversee content creation and publishing across TikTok, Instagram, Snapchat, Twitch, LinkedIn, and emerging channels.
• Build strong relationships with creators, influencers, and partners to extend reach and brand relevance.
• Analyse performance, translating insights into actions to continually refine and improve.
• Collaborate with senior stakeholders to ensure social is fully aligned with business priorities.

Qualifications

• + years' experience in social media, ideally gained in sport, fashion, or lifestyle.
• A proven strategist with the ability to set direction, manage teams, and deliver commercial impact.
• Confident handling senior stakeholders and external agencies.
• Skilled in using analytics and reporting tools to inform decision making.
• Culturally aware, creatively curious, and passionate about building communities that last.
• BBBH34366