Senior Social Editor: Growth & Trend Leader

TheLADbible Group Ltd

Manchester

Hybrid

GBP 45,000 - 65,000

Full time

3 days ago

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Benefits offered by this job

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Job summary

LADbible is seeking a Senior Social Editor to be at the heart of our audience growth strategy. You’ll distribute trending and breaking news to a global audience, shaping a daily publishing schedule and using editorial judgement and data insight to maximise reach on social platforms.

You’ll work with journalists and editors to post content on Facebook and Twitter, craft headlines and thumbnails, monitor analytics, and explore new methods for audience growth while covering live events on a

Qualifications

At least 5 years' experience in a newsroom or digital publishing environment.
Strong knowledge of social media platforms and Google Search.
Deep interest in the UK and US news agenda, especially pop culture, trends, and viral stories.
Degree in Journalism, Broadcasting, Media, or equivalent experience.
Experience selecting content and writing headlines for a digital audience.
Clear understanding of trending news and how to turn it into original, engaging stories.
Working knowledge of analytics tools such as Google Analytics, Trends, Chartbeat, and NewsWhip.
Proven ability to work collaboratively within editorial teams and mentor junior colleagues.
Clear examples of successful social campaigns, posts, or articles that drove audience growth.
Strong proofreading skills and understanding of journalism law and ethics.

Responsibilities

Stay ahead of competitors by proactively researching trending news, stories, and viral videos.
Identify and champion content that our audience will want to read, watch, or share.
Take a 360° approach to sourcing and distributing content across multiple platforms and referrers.
Collaborate with social editors, writers, and journalists to develop ideas and improve content performance.
Schedule and post content, primarily across Facebook and Twitter.
Package articles by writing compelling headlines, captions, and selecting attention-grabbing thumbnails.
Monitor performance using social and audience analytics tools, optimising content to maximise reach.
Explore and adopt new methods for audience growth across search and other referrers.
Bring creativity, initiative, and fresh ideas to the team, contributing to ongoing improvements.
Work across a seven-day rota and cover live events as they happen.