Senior SEO Strategist

Re:signal Ltd

United Kingdom

Remoto

GBP 60.000 - 110.000

Tempo pieno

13 giorni fa

Generatore di candidature

Una candidatura completa in un minuto — curriculum e lettera di presentazione personalizzati, pronti da inviare.

Supera i filtri ATS

Vantaggi offerti da questo lavoro

22 days holiday

Social events

MacBook laptop

Training budget

Co-working budget

Wellness benefit

Sick pay

Office swag

Hoodie

Descrizione del lavoro

Re:signal Ltd. seeks a Senior SEO Strategist to own strategic SEO for a portfolio of clients, steering organic search performance and narrative while staying hands-on with high-impact work.

You will lead a small delivery pod, partner with Project Management, set direction, manage risk, and contribute to client renewals and industry thought leadership. The role requires senior client engagement, clear business cases for SEO initiatives, and a passion for data-driven storytelling.

Competenze

Proven experience leading client SEO strategies.
Experience managing a delivery pod.
Ability to translate data into client narratives.
Strong communication and stakeholder management.

Mansioni

Act as strategic owner for 3-5 clients with accountability for SEO performance.
Create annual SEO strategies and quarterly strategy refreshes.
Lead quarterly business reviews and senior client strategy sessions.
Lead and develop a delivery pod of SEO specialists.
Ensure delivery aligned with the Delivery Handbook and Strategy Framework.
Support renewals, growth and upsell opportunities.

Conoscenze

Leadership

Client management

Strategic thinking

Stakeholder communication

Prioritisation

Strumenti

SEMRush

Ahrefs

SISTRIX

GA4

Screaming Frog

Sitebulb

Chrome DevTools

Adobe Analytics

Descrizione del lavoro

Role overview

The Senior SEO Strategist is a senior, client owning role within Re:signal’s delivery function.

They act as the strategic owner for a portfolio of clients, taking full accountability for the Organic Search strategy, prioritisation, client narrative and commercial outcomes. Alongside this ownership, Senior SEO strategists remain hands on in delivery, focusing their time on complex, high impact work that requires senior expertise.

They lead a delivery team, partnering closely with Project Management to ensure work is planned, prioritised and delivered predictably within capacity. While remaining directly involved in key strategic and technical deliverables.

While this role goes beyond day to day execution, Senior SEO strategists are expected to set direction, make priority decisions, manage risk and personally deliver the most challenging and valuable deliverables. Acting as a trusted senior advisor to clients and a representative of Re:signal at a senior client and industry level.

Key responsibilities

Client strategy & ownership

Act as a strategic owner for 3-5 clients, with full accountability for SEO performance, prioritisation and outcomes
Own the creation of annual SEO strategies and quarterly strategy refreshes
Translate strategy into clear, prioritised roadmaps aligned to client goals and delivery capacity
Lead Quarterly Business Reviews and senior client strategy sessions
Manage client expectations, trade-offs and risk proactively
Clearly articulate the commercial value of Organic Search within client organisations

Delivery leadership

Lead and develop a delivery pod of 2-5 SEO specialists
Delegate effectively, ensuring work is owned at the right level
Partner closely with Project Management to ensure delivery is planned, sequenced and executed within capacity
Make prioritisation decisions when delivery constraints arise
Ensure delivery aligned with Re:signal’s Delivery Handbook and Strategy Framework
Escalate delivery, resource or performance risks early

Delivery contribution

Senior SEO Strategists are expected to be a client billable role. With delivery time focused on:

Complex and high-impact Organic Search delivery
Strategic deliverables aligned to client objectives
Senior level analysis, diagnosis and problem solving
Client facing strategic sessions and meeting

Senior SEO strategists are not expected to spend the majority of their billable time on repetitive or low complexity execution, except when required to:

Unblock delivery
Deliver specialist work
Support team development

Strategic and analytical excellence

Diagnose complex SEO issues and design clear, commercially led solutions
Use data to inform strategy, prioritisation and client narrative
Create compelling stories from data for senior and non-technical audiences
Assess competitive landscapes and identify growth opportunities across Organic Search as a whole
Stay ahead of AI driven search strategy changes, articulating the impact to clients and your team

People development and leadership

Manage and upskill SEO Strategists & SEO analysts
Provide constructive feedback on deliverables with client KPIs in mind
Support performance reviews and capability development
Contribute to a culture of ownership, accountability and continuous improvement

Commercial and agency support

Support client renewals, growth and upsell opportunities alongside the Account Director and SEO Team Lead
Contribute to thought leadership through blogs, publications, events and speaking opportunities
Act as a senior representative of Re:signal in the Search community
Share learnings and add to our existing best practices across the delivery function

Essential skills & experience

Leadership and ownership

Proven experience acting as a client lead (or search strategy owner if in-house)
Experience in managing and developing small delivery teams
Strong prioritisation and decision making skills
Experience working with Organic Search delivery processes

Client and communication skills

Confident leading senior client meetings and strategic conversations
Able to present clear business cases (to clients) for Organic Search initiatives
Excellent stakeholder management and expectation setting skills
Strong written and verbal communication skills
Ability to adapt communication formats based on client and team requirements

Time and personal management

Strong personal organisation and prioritisation
Experience managing delivery against budgets
Comfortable contributing to light process improvements

Organic Search expertise

Broad Organic Search experience is required, preferably with a specialism in either technical SEO or content strategy:

Technical SEO:
- Site migrations (platform and domain migrations)
- AI search discoverability
- Structured data
- Crawling and indexing
- Technical audits & prioritisation of implementation
- Internal linking strategy
- Site speed audits
- Canonicalisation & redirect audits
- Sitemaps & hreflang management
- Robots.txt management
- Site structure management
Content strategy:
- Intent analysis & content to search intent mapping
- Content strategy creation for both commercial and informational intents
- Content gap analysis
- Competitive content analysis
- International content strategy
Data analysis & reporting:
- SERP analysis
- Data accuracy auditing
- Monthly reporting against KPIs
- Traffic drop analysis

Non-essential skills

eCommerce specific skills:
- eCommerce SERP expertise
- Faceted navigation strategy
- Category taxonomy management
- Organic shopping (Google Merchant Centre) optimisation
Technical SEO:
- Content rendering & JavaScript SEO
- Server log analysis
Data analysis & reporting:
- Storytelling through data
- Search market share analysis
- Holistic search auditing (SEO & paid search crossover)

Tools and platforms

Training can be provided for all of the delivery and collaboration platforms. Familiarity with our organic search tool stack is also not required but highly valued in our hiring process.

Delivery and collaboration