Senior Sales Executive - XPENG

Fish Brothers; Swindon; Hybrid; GBP 36,000 - 44,000; Full time

Benefits offered by this job

Pension contribution matching

Life assurance

Health cash plan

Enhanced maternity and paternity pay

Referral bonuses

Salary sacrifice nursery

Cycle to work

Holiday + bank holidays + birthday

Job summary

Fish Brothers in Swindon is seeking a driven Senior Sales Executive to lead and develop the sales team, manage leads, and drive performance against dealership targets. You will oversee daily sales activities and coach colleagues to maintain high standards of customer care and conversion.

The role emphasizes leadership, effective meetings, and strong oversight of vehicle valuations, with a generous benefits package and a salary around £40,000 OTE.

Qualifications

• Experience in automotive sales or a senior sales role.
• Ability to lead, coach and develop a sales team.
• Strong leadership and customer-facing skills.

Responsibilities

• Provide day-to-day leadership, guidance and support to the sales team.
• Lead daily sales meetings and communicate objectives and priorities.
• Coach and develop team members to improve performance.
• Oversee management of leads, follow-up and conversion.
• Ensure accurate order forms and monitor sales targets and customer care.
• Manage dealership presence on AutoTrader and listings responsiveness.

Skills

Leadership

Sales leadership

Coaching

Lead generation

AutoTrader management

Tools

BCA Valuations

AutoTrader

Job description

Benefits

• 23 - 27 days holiday plus bank holidays & birthday leave
• Pension Contribution Matching
• Life Assurance
• Health Cash Plan
• Enhanced Maternity and Paternity Pay
• Referral Bonuses
• Salary Sacrifice Nursery & Cycle to Work

Salary £40,000 OTE

Closing Date 27/09/2026

At Fish Brothers, we’ve been helping the people of Swindon with their motoring needs for more than 75 years. As a multi-franchise dealer group, we’re proud of our strong reputation, but it’s our people who make the real difference. We believe in creating a supportive and rewarding workplace where talent can thrive, and where going the extra mile for our customers comes naturally. Many of our team have built long and successful careers with us and now we’re looking for the next person to join our journey.

Fish Brothers XPENG in Swindon has an exciting opportunity for a driven and enthusiastic individual to join our sales team as a Senior Sales Executive.

What We Offer:

• Generous benefits package, including:
• Enhanced maternity and paternity pay
• Salary sacrifice nursery fees
• Life assurance
• Contributory pension scheme

About the Role:

Leadership and Team Support

• Provide day-to-day leadership, guidance and support to the sales team.
• Lead and facilitate daily sales meetings, ensuring clear communication of objectives, performance updates and priorities.
• Assist with coaching and developing team members to improve individual and team performance.
• Support Head of Business in maintaining a positive, motivated and high-performing sales environment.
• Oversee the effective management of leads, ensuring timely follow-up, accurate record keeping and strong lead conversion activity.
• Monitor sales performance and support the team in achieving dealership targets and customer satisfaction objectives.
• Ensure customer order forms are completed accurately and within the required timescales, while monitoring and recording lost sales to support reporting and identify opportunities for process improvement.
• Manage and maintain the dealership's presence and performance on AutoTrader and internal website.
• Oversee vehicle listings and enquiries generated through 3rd party websites, ensuring prompt responses and maximising conversion opportunities.

Vehicle Valuations

• Carry out vehicle appraisals and trade-in valuations using BCA Valuations, ensuring accurate and competitive pricing.

Compliance

• Ensure all sales processes are completed in accordance with dealership policies, manufacturer standards and regulatory compliance requirements.
• Promote best practice across the sales team to maintain high standards of documentation and customer care.

If you are a Sales Executive/Consultant looking for your next move then this is a fantastic opportunity to join a supportive team and continue to build a successful career in the automotive industry with a respected dealership.

Diversity, Equity & Inclusion

At Fish Brothers, we are committed to building a diverse and inclusive workplace that reflects the customers we serve and the community we’re part of. We believe that everyone, regardless of background, identity, or experience, should feel valued, respected, and empowered to thrive.

We welcome applications from all qualified candidates, and we encourage people from underrepresented backgrounds to apply including, but not limited to, women, people from Black, Asian and minority ethnic communities, LGBTQ+ individuals, people with disabilities, and veterans.

Registered Address: Ashworth RoadSwindonSN5 7UZ

VAT No. 618149337

Company Name: Fish Brothers (Swindon) Limited

Company Number: 2583215

RFC: 706125

Fish Brothers (Swindon) Ltd is authorised and regulated by the Financial Conduct Authority. FRN: 706125. We are a Credit Broker not a Lender and can introduce you to a limited number of lenders. We typically receive a fixed commission calculated by reference to the vehicle age, model or amount you borrow, for introducing you to a lender but this does not affect the interest you pay on the agreement, which is set by the lender.

For the sale of general insurance, Fish Brothers (Swindon) Limited (706125) is an Appointed Representative of Automotive Compliance Ltd (FRN 497010), which is authorised and regulated by the Financial Conduct Authority). Automotive Compliance Ltd’s permissions as a Principal Firm allows Fish Brothers (Swindon) Limited to act as an agent on behalf of the insurer for insurance distribution activities only.