Senior Research Analyst UK Ad Sales Insights

The Media Research Group (MRG); Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

The Walt Disney Company is seeking a Senior Research Analyst for Disney+ UK Ad Sales in London. This role involves supporting the Advertising business by translating audience insights into compelling narratives to highlight advertising effectiveness on Disney+.

The ideal candidate will have deep knowledge of BARB, Techedge, and industry-leading audience tools. They will work closely with the Ad Sales team to create impactful reporting and contribute to shaping Disney+'s position in the UK market.

Qualifications

• Experience in audience measurement and insights.
• Ability to translate data into compelling narratives.
• Collaboration experience with regional insight partners.

Responsibilities

• Support the UK Disney+ Ad Sales team with audience insights.
• Provide regular reporting and scorecards.
• Shape how Disney+ is positioned in the UK advertising market.

Skills

Deep knowledge of BARB

Techedge expertise

Familiarity with audience tools (TGI, GWI)

Measurement solutions (Cint, AudienceProject, Kantar)

Job description

The Walt Disney Company is seeking a Senior Research Analyst for Disney+ UK Ad Sales in London. This role involves supporting the Advertising business by translating audience insights into compelling narratives to highlight advertising effectiveness on Disney+.

The ideal candidate will have deep knowledge of BARB, Techedge, and industry-leading audience tools. They will work closely with the Ad Sales team to create impactful reporting and contribute to shaping Disney+'s position in the UK market.