Senior Programmatic Executive

Encore Digital Media Ltd; Greater London; On-site; GBP 40,000 - 60,000; Full time

Benefits offered by this job

25 days leave

Life assurance

Healthcare cash plan

Cycle to work

Social activities

Office transfer

Job summary

Encore Digital Media in London is seeking a brilliant Programmatic Manager with 3+ years’ experience managing campaigns across multiple DSPs to join our growing Campaign Delivery Team. You will lead end-to-end programmatic campaigns across Display, Video, and other formats for B2B clients in Automotive and Finance sectors.

Responsibilities include campaign setup, QA of creatives and pixels, budget pacing, performance reporting, and ongoing optimization.

Qualifications

• 1+ years’ experience running campaigns across multiple DSPs.
• Experience contributing to programmatic plans and briefs.
• Comfortable with 3PAS tags and site tracking.
• Strong attention to detail and ability to meet deadlines.
• Knowledge of B2B media and marketing.
• Analytical with problem-solving and optimization skills.
• Team player with good people skills.
• Proficient in MS Excel, Word and PowerPoint.

Responsibilities

• Implement campaign collateral – uploading and QA’ing creatives.
• Query briefs and align with planning/strategy KPIs.
• Create & QA tracking pixels and verification pixels.
• Budget allocation, setup and pacing to targets.
• Create campaign trackers to monitor performance.
• Weekly reporting with insights and optimization suggestions.
• End of campaign reporting with the Audience team.
• Regular campaign optimisation for conversion, CTR and viewability.
• Contribute ideas to evolve Encore’s programmatic offering.

Skills

DSP campaigns

Programmatic planning

3PAS tags

Attention to detail

B2B marketing

Deadline management

Analytics

Team player

Office suite

Tools

The Trade Desk

MediaMath

DV360

StackAdapt

Teads Ad Manager

Xandr

Job description

Encore Digital Media are audience targeting specialists, focussing on B2B, Automotive, and Finance verticals. We are looking for a brilliant Programmatic Manager with 3 years’+ experience managing campaigns across multiple DSPs to join our growing and thriving team. The position is based in the UK part our specialist campaign Delivery Team.

Key Responsibilities

We operate an ‘end to end’ campaign management model across Programmatic Display, Video, CTV, Audio, and Native. Covering, but not limited to the following tasks:

• Implementation of campaign collateral – uploading and QA’ing creatives
• Ensure all briefs received are thoroughly interrogated. Challenge any parts of the brief that are unclear using the planning/strategy teams KPIs outlined by the client.
• Creation & QA of tracking pixels
• Implementation of verification partner tracking pixels etc.
• Budget allocation, set up and pacing of the campaign to achieve targets.
• Creation of campaign trackers, to monitor performance.
• Weekly reporting with insights into trends, optimizations, suggested amendments.
• End of campaign reporting (in conjunction with the Audience team) to highlight success and suggest changes for any future campaigns.
• Regular campaign optimisation to ensure campaigns are hitting Conversion, CTR, and Viewability benchmarks.
• Contribute to ideas around evolving the Encore offering across programmatic trading.

Skills Required

• At least 1+ years’ experience running campaigns in multiple DSP’s, such as: The Trade Desk, MediaMath, DV360, StackAdapt, Teads Ad Manager, Xandr.
• Experience contributing to Programmatic plans & brief responses.
• Comfortable working with 3PAS tags and site tracking.
• Attention to detail to ensure all campaigns are set up to a high standard.
• Knowledge of B2B media & marketing.
• Ability to work to deadlines and manage a variety of different tasks
• Highly analytical with a honed ability to problem-solve & optimise.
• Team player with excellent people skills
• Demonstrate competency of using Microsoft Excel, Word and PowerPoint

And in return, Encore offers

• Competitive compensation package
• 25 days leave, increasing to 30 days based on service
• Additional 'moments that matter days' for birthdays, sports days, and other important life moments
• Time off for volunteering
• Life assurance, healthcare cashplan, employee assistance programme, and Digital GP
• Cycle to work scheme
• Flexible spending allowance for health/dental insurance, wellbeing, family life, work life, hobbies and experiences
• Quarterly in-person and virtual social activities
• Office transfer and secondment opportunities

About Encore:

Encore Digital Media, based in London (UK) part of N15 Group, is a specialist programmatic partner with a primary focus on B2B, Auto and FinPro.