Senior Product Marketing Manager

Ledgy; London; Hybrid; GBP 60,000 - 85,000; Full time

Job summary

Ledgy is seeking a Senior Product Marketing Manager to shape product marketing strategy and enhance product positioning. The role involves collaborating with cross-functional teams to drive product adoption and customer retention while managing multiple initiatives in a dynamic environment.

Benefits

Flexible Working Hours

25 Days Vacation

40 Days Remote Work

Generous Learning & Development Budget

Competitive Salary + Benefits + Equity

Qualifications

• 4+ years managing Product Marketing in a fast-growing tech company.
• Strong track record of launching products in multiple markets.

Responsibilities

• Lead the product marketing function and strategy.
• Drive awareness and adoption across customer segments.

Skills

Project Management

Data-Driven Approach

Cross-Functional Collaboration

Job description

At Ledgy, we're on a mission to make Europe a powerhouse of entrepreneurship by building a modern, tech-driven equity management and financial reporting platform for private and public companies. In 2025, we aim to be the leading provider for European IPOs and reporting for share-based payments. We are a value-based company with a core focus on being humble, transparent, ambitious and impactful, all in order to delivery the best experience for our customers and end users.

We are proud to partner with some of the world's leading investors. New Enterprise Associates led our $22m Series B round in 2022, with Philip Chopin joining Sequoia's Luciana Lixandru on our board.

We were founded in Switzerland in 2017 and today we operate globally from offices in Zurich and London. We encourage diversity and are an international team coming from 26 different countries and speaking 25 different languages.

As Senior Product Marketing Manager at Ledgy, your mission is to lead the product marketing function, shaping our product marketing strategy and owning how we position our products, features, and value proposition to ensure pipeline generation, product adoption, and customer retention.

About the Role:

Short-term goals (1-2 months): Become an expert in our product

• Get comfortable with our existing Product Marketing strategy, suggest improvement, and be fully equipped for execution
• Analyse how our core markets are growing and changing, how competitors are positioning themselves, and articulate how our company can differentiate itself
• Develop and tailor marketing assets such as case studies, demos, and user guides for key decision makers and their stakeholders, in order to drive adoption and internal advocacy within the customer's organisation
• Work closely with product, marketing, and sales teams to brief them with the user insights, value props, and messaging in order to successfully execute go-to-market campaigns
  
  

Medium/Long-term goals (3 to 12 months): Build a product marketing rocket ship

• Execute the product marketing strategy, driving awareness and adoption across our different customer segments and markets
• Improve and update our customer personas and have a deep understanding of the pain points and needs of our key decision makers and their stakeholders
• Become the conduit between the Product and Commercial teams, driving strategic alignment and informing the product roadmap based on market insights, sales performance, and product usage
• Create campaign briefs and own product marketing launches
• Scale product marketing processes by operationalising the delivery of key resources such as marketing playbooks and sales kits
  
  

The job is a good fit if:

• You have 4+ years of hands-on experience managing Product Marketing at a fast-growing tech company (ideally in B2B SaaS, fintech is a plus)
• You have a strong track record of launching products and features in multiple markets, with experience growing mid-market and enterprise customer segments
• You are an excellent project manager and able to work cross-functionally, managing multiple initiatives simultaneously
• You take a data driven approach and understand how incremental improvement can deliver impact over the long term
  
  

Being part of Ledgy means:

• Recharge and re-energise with flexible working hours, 25 days of vacation, and up to 40 days of remote work from outside your home country.
• We make space for your own professional development, with a generous yearly learning & development budget.
• This role will receive a competitive salary + benefits + equity. All salaries are aligned with competitively benchmarked ranges based on work location and levelling.
• For candidates based in London or Zurich we use a hybrid work model of 1 day in the office per week.