Senior PR Executive

Major Players | B Corp™; London; Hybrid; GBP 35,000; Full time

Job summary

A leading talent agency is seeking a Senior PR Executive for a prestigious high-end retail brand in London. In this full-time hybrid role, you'll lead PR campaigns, managing media relationships and influencer engagements to enhance brand visibility. Your expertise in retail and communication will be key to success in this dynamic environment.

Qualifications

• Proven PR experience in agency or brand-side roles, ideally within retail or fashion.
• Experience managing influencer campaigns, gifting, and affiliate programmes.
• Strong written communication skills.

Responsibilities

• Deliver and execute PR campaigns across various platforms.
• Manage media relationships and PR agencies.
• Write press releases and coordinate influencer gifting.

Skills

PR experience

Influencer campaigns

Written communication

Stakeholder management

Organizational skills

Storytelling

Tools

Shopify

Job description

Major Players | B Corp provided pay range

This range is provided by Major Players | B Corp. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Job Title: Senior PR Executive – High-End Retail Brand

Location: London

Job Type: Full-Time, Hybrid (3 days in office)

Salary: £35K per annum.

Key Responsibilities:

• Deliver and execute PR campaigns across print, digital, social, and events
• Manage media relationships and work closely with PR agencies
• Write press releases, PR toolkits, and influencer briefs
• Coordinate influencer gifting and affiliate programmes
• Support VIP events and partnerships to boost brand visibility
• Collaborate with marketing and partnerships teams to align PR activity with business goals

Skills & Experience:

• Proven PR experience in agency or brand-side roles, ideally within retail or fashion
• Strong track record managing influencer campaigns, gifting, and affiliate programmes
• Shopify experience would be ideal.
• Excellent written communication skills, with experience producing press releases and toolkits
• Ability to manage multiple stakeholders and maintain strong media and agency relationships
• Highly organised with strong attention to detail
• Passion for storytelling and brand building
• Hybrid working: 3 days in the London office
• Opportunity to work with a prestigious retail brand
• Collaborative and supportive team environment

If this sounds like you, please send your CV to [e-mail]. Due to volume of applications, only suitable candidates will be contacted.

About Major Players:

Major Players is the UK’s leading digital, marketing, and creative talent agency. For over 30 years, we have championed diversity, equity, and inclusion across the industries we serve. We are a proud B Corp committed to creating meaningful, sustainable change.

We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, or other protected status as required by law. Learn more about our DE&I commitments at www.majorplayers.co.uk/diversity-equity-inclusion/

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Public Relations

• Industries

  Retail and Retail Luxury Goods and Jewelry

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