Senior Paid Social Manager

DAZN; London; On-site; GBP 60,000 - 85,000; Full time

Job summary

DAZN is seeking a Senior Paid Social Manager to play a pivotal role in their Digital Media Team, driving customer acquisition for sports events globally. The role involves overseeing full-funnel paid social campaigns on major platforms, managing budgets, and leading a team to deliver actionable insights and creative strategies. You will benefit from a comprehensive salary package, annual leave, and development opportunities.

Benefits

25 days’ annual leave (increasing by 3 days after 3 years)

Private medical insurance

Life assurance

Pension contributions up to 5%

Enhanced parental leave

Electric vehicle benefit option

Access to workplace mental health platform (Unmind)

Learning and development resources

Opportunity for flexible working

Access to internal speaker series and events

Qualifications

• 6+ years of hands-on experience in paid social campaign management.
• Proven experience managing full-funnel paid social campaigns.
• Strong platform experience in advertising across Meta, TikTok, Snapchat, YouTube.

Responsibilities

• Plan, execute, and optimize full-funnel paid social campaigns.
• Manage media budgets to maximize ROI.
• Lead creative strategy in collaboration with internal teams.

Skills

Paid social campaign management

Data-driven mindset

Creative strategy

Audience segmentation

Performance analysis

Tools

Looker

Excel

AppsFlyer

CM360

Job description

Senior Paid Social Manager

Department: 77-893 - Subscription - Digital Acquisition Media

Employment Type: Full Time

Location: UK - London

Description

Do you want to be a core part of the Digital Media Team, tasked with driving customer acquisition by promoting DAZN Group’s most coveted sporting events on a global scale?

As Senior Paid Social Manager, you will be a key member of the Digital Media team that sits within DAZN’s Marketing function. In this role, you will own the strategy and day-to-day management of paid social investment globally, driving measurable growth across awareness, consideration, and conversion stages.

You’ll be responsible for activating large scale campaigns across Meta, YouTube, TikTok, Snapchat and X that promote DAZN Group’s busy content calendar of live sports. You’ll manage a team of four that works closely with creative, media planning, performance and the wider marketing function at DAZN. It is a fast-paced role that requires a dynamic individual with strong attention to detail and collaborative skills.

As our new Senior Paid Social Manager, you’ll have the opportunity to:

• Plan, execute, and optimise full-funnel paid social campaigns across Meta, YouTube, TikTok, Snapchat and X
• Manage media budgets to maximise ROI, efficiently allocating spend across campaign objectives and audience segments.
• Lead creative strategy in collaboration with internal teams and external partners, ensuring assets are tailored to funnel stages and platform best practices.
• Analyse performance data and deliver actionable insights to improve efficiency and impact across the funnel.
• Test and iterate with a structured experimentation roadmap—audiences, formats, placements, bidding strategies, and creatives.
• Mentor junior team members while working closely with the wider Digital Media to ensure flawless execution and joined up approach to media strategy
  
  

You'll have:

• 6+ years of hands-on experience in paid social campaign management, ideally in D2C, e-commerce, or subscription-based industries.
• Proven experience building and managing full-funnel paid social campaigns with clear performance outcomes across awareness, consideration, and conversion.
• Strong platform experience in advertising across Meta, TikTok, Snapchat, YouTube
• Strong understanding of creative strategy, audience segmentation, and platform-specific nuances.
• Data-driven mindset with experience using tools like Looker and Excel
• Hands on experience with AppsFlyer and CM360
• Skilled at managing and optimizing large budgets across multiple markets or products.
• Collaborative and comfortable operating in a fast-paced, cross-functional environment.

Benefits

Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), private medical insurance, life assurance, pension contributions up to 5%, family friendly community including enhanced parental leave, electric vehicle benefit option, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.