Senior Marketing Executive - Digital & Content

Green & Fortune Ltd.; Greater London; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Life Assurance

Holiday entitlement (up to 33 days)

Staff discounts

Volunteer day

Cycle to Work

Learning & Development

Refer a Friend

Employee assistance

Job summary

Green & Fortune Ltd. is seeking a Senior Marketing Executive – Digital & Content to drive digital campaigns for London Museum’s four hospitality concepts.

You will lead CRM, content creation, SEO and PPC, and manage social media to grow audience engagement and bookings. You’ll collaborate with brand teams across restaurants, cafés, bars and events, developing campaigns that convert visitors into guests and build lasting relationships with our audiences.

Responsibilities

• Lead digital marketing across London Museum’s brands to grow audiences and bookings.
• Create engaging email campaigns, customer journeys and loyalty programs using CRM data.
• Lead organic and paid social media activity and craft content that brings brands to life.
• Own website content, SEO and PPC, improve UX, traffic and conversion.

Skills

CRM

SEO

PPC

Social media

Tools

Canva

Adobe InDesign

CapCut

Job description

SENIOR MARKETING EXECUTIVE – DIGITAL & CONTENT

Few marketing roles offer the opportunity to launch four new hospitality brands as part of one of London’s most significant cultural openings.

Join the team bringing London Museum’s food and drink experiences to life in historic Smithfield, combining world class exhibitions, events and hospitality.

At Green & Fortune, we take pride in the connections we make through the moments and memories we create.

We are looking for a Senior Marketing Executive – Digital & Content who is passionate about digital marketing, great content and commercial performance. You will lead across CRM, websites, SEO, PPC, social media and digital content, with a primary focus on launching and growing London Museum’s four new hospitality concepts.

You will also support marketing across Green & Fortune’s restaurants, cafés, bars and event venues, working on everything from campaigns and website performance to social content, photoshoots and venue launches.

We are looking for someone naturally curious, commercially minded and creative, who enjoys spotting trends, testing ideas and understanding what makes customers engage, book and return.

If you are excited by helping launch one of London’s newest hospitality destinations while shaping digital marketing at Green & Fortune, we would love to hear from you.

WHAT MAKES YOU OUR SENIOR MARKETING EXECUTIVE – DIGITAL & CONTENT?

Digital MarketingLead digital marketing across London Museum’s food and drink brands while supporting the wider Green & Fortune portfolio. Develop activity that grows audiences, increases bookings and supports commercial performance.

CRM & Customer JourneysChampion our CRM activity by creating engaging email campaigns, customer journeys and loyalty initiatives. Use customer insight and data to improve communication, encourage repeat visits and build stronger relationships with our guests.

Social Media & ContentLead organic and paid social media activity and create content that brings our brands, venues, food and people to life. Develop engaging campaigns that attract new audiences and drive engagement.

Websites & PerformanceTake ownership of website content, SEO and PPC activity. Continually improve user experience, traffic and conversion while tracking and reporting performance and identifying future opportunities.

CreativityCreate engaging marketing assets across digital and print using Canva, Adobe InDesign and CapCut. Support photography, video and campaign development across multiple brands.

CollaborationWork closely with colleagues across marketing, sales and operations to develop campaigns, launch new initiatives and maximise commercial opportunities across London Museum and Green & Fortune.

MAKERS’ BENEFITS

• Our Makers are at the heart of Green & Fortune, and we want everyone who joins us to feel supported, rewarded and able to develop.
• You will receive:
• Aviva DigiCare+ including health checks, mental health and nutrition support, GP consultations, second medical opinions, legal and bereavement assistance and fitness programmes.
• Life Assurance at two times your annual salary.
• Five days Company Sick Pay.
• Staff discounts including 50% off in our restaurant and 25% off at our cafés.
• Holiday allowance increasing to up to 33 days with length of service.
• One paid Volunteer Day each year to support a community or charity of your choice.
• Hospitality Essentials Benefit Hub with discounts across retail, groceries, gyms and more.
• Cycle to Work Scheme.
• Refer a Friend Scheme.
• Learning and Development through our learning portal and apprenticeship programmes.
• G&F Support Scheme.
• Access to Hospitality Action and its confidential Employee Assistance Programme.

THE STORY OF OUR MAKERS

Since 2008, our Makers have been creating exceptional hospitality across London’s restaurants, cafés, bars, workplaces and event venues. From chefs and bartenders to event professionals and marketers, we are united by a passion for great food, genuine service and creating experiences people remember.

Nearly 20 years on, that spirit still defines who we are. We remain independent, hands on and committed to doing hospitality differently.

We are committed to diversity, equality and inclusivity and encourage applications from individuals of all backgrounds. Please contact our People team at [e-mail] if any adjustments are required during the recruitment process.

OUR ESG COMMITMENT

We embed sustainability and responsibility into everything we do, from reducing our environmental impact to supporting our people and local communities. Caring for our people, our communities and the planet is part of everyday life at Green & Fortune, and every team member has a role to play.