Senior Marketing Executive

Care UK; York and North Yorkshire; On-site; GBP 30,000 - 50,000; Full time

Job summary

An established industry player is seeking a Senior Marketing Executive to enhance its digital presence and support marketing initiatives across care homes. This role involves collaborating with diverse teams to deliver impactful marketing strategies, managing content across various platforms, and analyzing data to drive decisions. The ideal candidate will possess a passion for digital marketing and a knack for creative content production. Join a vibrant team dedicated to exceptional care and make a meaningful impact in the lives of residents while advancing your career in a supportive environment.

Benefits

Competitive Salary

Comprehensive Benefits Package

Supportive Work Environment

Qualifications

• Experience in a marketing role, producing content from brief to production.
• Understanding of marketing tools such as digital platforms and print production.

Responsibilities

• Collaborate with teams to deliver effective sales and marketing programs.
• Manage the digital presence of homes on careuk.com and carehome.co.uk.

Skills

Content Creation

Digital Marketing

Data Analysis

Advertising

Education

Bachelor's Degree in Marketing or related field

Tools

Digital Marketing Platforms

Social Media Tools

Job description

Care UK North Yorkshire, England, United Kingdom

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We are looking for a Senior Marketing Executive with proven strategic experience and a passion for all things digital. Care UK is an award-winning private care company with over 150 care homes across the United Kingdom. We are seeking an enthusiastic Senior Marketing Executive to join our vibrant and dedicated team.

At Care UK, we are committed to providing exceptional care to our residents. Our values of Caring, Passionate, and Teamwork are at the heart of all we do. Our success is built on the strength of our people. With a vast network of care homes and diverse support functions, we're on a mission to find exceptional talent to join us on our journey.

The role: The Senior Marketing Executive will support the Marketing Manager and sales team across our care homes in the Central region.

Key Responsibilities:

1. Collaborate with operational teams to deliver effective end-to-end sales and marketing programs.
2. Work with media agencies and Marketing Managers to execute media activities for supported homes.
3. Manage the digital presence of our homes on careuk.com and carehome.co.uk.
4. Develop written content for digital channels, social media, printed materials, advertising, and advertorials.
5. Support the production of visual content (video and photography), from briefing to editing and publication.
6. Assist the Marketing Manager in completing monthly reports for the Head of Operational Marketing.

What We're Looking For:

1. Driver's license; some travel between central homes required.
2. Experience in a marketing role, producing content from brief to production.
3. Understanding of marketing tools such as digital platforms, advertising, and print production.
4. Proficiency in data analysis.

Why Join Care UK?

1. Be part of a dynamic and growing organization dedicated to outstanding care.
2. Work with a diverse and talented team in a supportive and inclusive environment.
3. Enjoy a competitive salary and comprehensive benefits package.
4. Make a meaningful impact on residents' lives and contribute to the success of our care homes.

We are committed to recruiting diverse, talented individuals who share our passion for helping others. We see potential in everyone. If you're ready to advance your career and be part of something extraordinary, we want to hear from you!

Seniority level

• Not Applicable

Employment type

• Full-time

Job function

• Business Development, Healthcare Provider, Marketing

Industries

• Nursing Homes, Residential Care Facilities