Senior Digital Marketing Executive

Better placed recruitment; Leeds; Hybrid; GBP 35,000 - 45,000; Full time

Job summary

An innovative firm is seeking a Senior Digital Marketing Executive to take charge of its online presence. This role involves enhancing website performance and driving engagement through effective digital strategies. You will collaborate closely with the Marketing Director to create impactful content and manage community interactions on LinkedIn. If you are passionate about digital marketing and eager to make a difference in a purpose-driven business, this is the perfect opportunity for you. Join a dynamic team that values creativity and results-driven approaches in a hybrid working environment.

Benefits

Hybrid working (2-3 days per week)

Opportunity to shape digital marketing efforts

Qualifications

• Experience in B2B digital marketing, ideally within sustainability, SaaS, or professional services.
• Strong knowledge of SEO, website analytics, LinkedIn strategy, and content marketing.

Responsibilities

• Manage and improve website performance, ensuring content is optimised for SEO.
• Grow and enhance the company's LinkedIn presence by increasing engagement.
• Monitor and report on key digital marketing metrics to optimise strategies.

Skills

B2B digital marketing

SEO

Website analytics

LinkedIn strategy

Content marketing

Job description

Senior Digital Marketing Executive

Location: Harrogate or Leeds (Hybrid, 2-3 days in the office)

Salary:£35,000-£45,000 basic

Are you a digital marketing specialist looking to take ownership of a brand’s online presence? We’re looking for a Senior Digital Marketing Executive to drive engagement, enhance website performance, and support sales through data-driven digital strategies.

Key Responsibilities:

• Website & SEO: Manage and improve website performance, ensuring content is optimised for SEO and aligned with brand messaging. Report on website analytics and suggest data-driven improvements.

• LinkedIn Strategy & Engagement: Grow and enhance the company's LinkedIn presence by increasing engagement, expanding the following, and managing community interactions.

• Content & Campaigns: Work closely with the Marketing Director to develop impactful digital content, including paid campaigns, landing pages, and email marketing initiatives.

• Client Communications: Collaborate with the Engagement Manager to support client communications and assist in executing targeted paid content strategies.

• Data & Reporting: Monitor and report on key digital marketing metrics to continuously refine and optimise strategies.

What We’re Looking For:

• Experience in B2B digital marketing, ideally within sustainability, SaaS, or professional services.

• Strong knowledge of SEO, website analytics, LinkedIn strategy, and content marketing.

• Ability to interpret and report on digital marketing data to inform decision-making.

• Confident communicator with a proactive approach to driving engagement and brand growth.

• Passion for sustainability would be a bonus!

What’s in It for You?

• Hybrid working (2-3 days per week in Leeds or Harrogate).

• The opportunity to shape and lead digital marketing efforts within a growing, purpose-driven business.

If you’re a results-driven digital marketer looking for your next challenge, we’d love to hear from you!