Senior Marketing Executive

Cherry Professional; Sutton-in-Ashfield; On-site; GBP 32,000 - 46,000; Full time

Job summary

Cherry Professional Ltd is recruiting on behalf of a growing specialist engineering business seeking a creative and proactive Senior Marketing Executive to own marketing activity and support continued growth. Working closely with the Commercial Team, you'll drive brand awareness, lead generation, digital marketing performance, and company communications across multiple channels.

Key responsibilities include content across social media, email, website and print; website ownership; Google Ads

Qualifications

• Experience in Marketing Executive or Digital Marketing roles.
• Strong content creation and communication skills.
• Proactive, self-motivated and able to own initiatives.
• Strong analytical ability interpreting marketing data.
• Experience with managing business social channels, especially LinkedIn.
• Knowledge of Google Analytics, Google Ads, MS Office, and website management.
• Experience with WordPress, Adobe Creative Suite, and AI tools would be advantageous.
• Organised with multi-project management.
• Experience in engineering, manufacturing, or technical environments beneficial.

Responsibilities

• Create content across social media, email, website and print.
• Own the company website content, ensuring engagement and performance.
• Manage Google Ads campaigns and analyse performance with GA.
• Monitor marketing ROI and recommend improvements.
• Create case studies, articles, news and marketing literature.
• Generate new business enquiries through targeted campaigns.
• Plan exhibitions and industry events, with occasional attendance.
• Maintain library of brand imagery and assets.
• Ensure brand consistency across channels.
• Support overseas reps with marketing collateral.
• Collaborate with Commercial Team to boost brand and leads.

Skills

Content creation

Digital marketing

Analytics

Proactivity

Communication

LinkedIn marketing

Presentation skills

Tools

Google Ads

Google Analytics

WordPress

Adobe Creative Suite

AI tools

Job description

Senior Marketing Executive

Location: Sutton-in-Ashfield (Office Based)
Salary: Negotiable Depending on Experience

We're recruiting on behalf of a growing specialist engineering business seeking a creative and proactive Marketing Executive to take ownership of marketing activity and support continued business growth.
Working closely with the Commercial Team, you'll be responsible for driving brand awareness, lead generation, digital marketing performance, and company communications across multiple channels.

Key Responsibilities

• Manage and develop content across social media, email marketing, website, and printed materials.
• Take ownership of the company website, ensuring content is engaging, current, and performance-driven.
• Manage large-scale Google Ads campaigns and analyse performance using Google Analytics.
• Monitor, measure, and report on the effectiveness of all marketing activities, making recommendations to improve performance and ROI.
• Create content including case studies, articles, company news, and marketing literature.
• Generate new business enquiries through targeted and proactive marketing campaigns.
• Plan, coordinate, and prepare for exhibitions, trade shows, conferences, and industry events, with occasional attendance where required.
• Maintain a library of corporate imagery and marketing assets for use across all promotional channels.
• Ensure brand consistency across all marketing materials and communications.
• Support overseas representatives with marketing activities and marketing collateral.
• Work proactively with the Commercial Team to identify opportunities to increase brand awareness and lead generation.

About You

• Previous experience in a Marketing Executive, Digital Marketing, or similar role.
• Strong content creation, communication, and presentation skills.
• A proactive, self-motivated individual who enjoys taking ownership and driving initiatives forward.
• Strong analytical skills with the ability to interpret marketing data and identify opportunities for improvement.
• Experience managing business social media channels, particularly LinkedIn.
• Knowledge of Google Analytics, Google Ads, Microsoft Office, and website management.
• Experience with WordPress, Adobe Creative Suite, and AI tools would be advantageous.
• Highly organised with the ability to manage multiple projects and priorities.
• Experience within engineering, manufacturing, or a technical environment would be beneficial.

Additional Requirements

• Full UK driving licence.
• UK passport and willingness to travel occasionally, including internationally.