Senior Marketing Executive

Bluestripe; Greater London; On-site; GBP 35,000 - 45,000; Full time

Benefits offered by this job

Holiday entitlement: 25 days

Private healthcare

Enhanced pension (5%)

Training plan & progression

Early Friday finish

Office closures around holidays

Job summary

Bluestripe Media Group in London is seeking a Senior Marketing Executive to lead B2B campaigns across the Bluestripe Group and its brands. You will own multi-channel execution, focusing on email and social, with collaboration across editorial, commercial, and leadership teams.

You will craft campaigns for audiences across NDA, RMA, Panel Power, Advantage, and Signals, driving growth and engagement in a fast-paced agency setting.

Qualifications

• 3+ years hands-on B2B marketing experience in media, advertising, adtech or related industry.
• Proven audience development and multi-channel campaign experience.
• Strong email marketing, CRM and database management capabilities.
• Successful collaboration with cross-functional teams and project management.
• Experience with Canva and Mailchimp or equivalent tools.

Responsibilities

• Lead integrated, multi-channel B2B campaigns across email, social, web and newsletters.
• Grow and engage professional audiences across Bluestripe brands.
• Manage audience data, segmentation and CRM workflows.
• Create compelling B2B marketing copy and assets.
• Coordinate campaigns and deadlines with multiple stakeholders.
• Analyse performance and optimise campaigns based on insights.

Skills

B2B marketing

CRM

Email marketing

Copywriting

LinkedIn

Canva

Mailchimp

Tools

CRM platforms

Marketing automation

Job description

Are you eager to elevate your marketing career within an agency that actively redefines the industry? We are looking for a proactive Senior Marketing Executive with 3+ years of B2B marketing experience, ready to take the next significant step in their professional journey. If you are deeply curious about the digital advertising, media, and tech landscapes, excel at building professional networks, and are driven to execute high-impact, results-oriented campaigns, we invite you to join our team.

About the Role

Bluestripe Media Group is seeking a Senior Marketing Executive to join our London marketing team. As a Senior Marketing Executive, you will play a meaningful role in driving our ambitious marketing initiatives and ensuring the flawless execution of our marketing projects.

This is a hands-on B2B marketing role where you will work across Bluestripe Group, our PR agency, and our portfolio of specialist media brands, including New Digital Age (NDA), Retail Media Age (RMA), Panel Power, Advantage, Signals and our wider content, community and event propositions.

We're looking for someone who can take ownership of the execution of integrated, multi-channel, targeted B2B marketing campaigns with a strong focus on email and social media. This role offers the opportunity to contribute in a dynamic environment that values creativity, bold thinking, collaboration, and innovation. You'll be trusted to take ownership of your campaigns and projects, while working closely with senior colleagues to shape priorities and approach.

Working closely with editorial, commercial, and leadership teams, you'll develop and deliver campaigns that grow our brands, audiences, newsletters, content, events, and commercial products.

Key Responsibilities

• Build and manage integrated, targeted campaigns across email, social (primarily LinkedIn), web, newsletters, and content across the Bluestripe Group portfolio.
• Help develop strategies to grow, engage, and retain high-quality professional audiences.
• Identify and target relevant audiences across brands, agencies, publishers, retailers, media, advertising, adtech, and marketing.
• Drive newsletter subscriptions, event registrations, and repeat engagement.
• Use audience data and campaign performance insights to identify opportunities for cross-brand promotion and growth.
• Maintain the Group marketing calendar and coordinate multiple campaigns and deadlines.
• Create compelling B2B marketing copy and promotional assets.

• Manage and maintain audience data and segmentation within our CRM platform.
• Work with editorial/content teams to maximise the reach and impact of our content, newsletters, podcasts, research, and events.

• Create and adapt high-quality marketing assets.
• Collaborate with the wider marketing and partnerships team to support the development of distinct marketing approaches for the different brands within the Bluestripe portfolio.

• Monitor campaign and audience performance and report back to the wider team.
• Use campaign and audience insights to make recommendations and optimise campaign performance.

Essential Experience

Candidates must have:

• 3+ years hands-on B2B marketing experience, ideally within media, advertising, adtech, martech or the wider marketing industry.
• Demonstrable audience development and acquisition experience.
• Experience managing integrated, targeted multi-channel campaigns.
• Strong email marketing, CRM and database management experience.
• Experience with Canva and Mailchimp or equivalent platforms.
• Experience collaborating with cross-functional teams and adhering to project management best-practices.
• Strong B2B copywriting and social media skills, particularly LinkedIn.
• Ability to transform data into actionable insights.
• Desire to work in a fast-paced environment, adapt to different requirements, and keen to learn every day.

What We're Looking For

You’ll be a proactive, commercially aware marketer who combines creativity with strong organisational skills and attention to detail.

You’ll understand the relationship between content, audience, marketing, and commercial growth and be comfortable working across multiple projects and with multiple stakeholders.

Most importantly, you’ll be someone who wants to take ownership of your work and is excited by the opportunity to develop your marketing and leadership skills in a small team. You're an experienced marketer who can execute independently, and this is your opportunity to broaden your skills and start taking greater ownership of strategy.

Success Will Look Like

• Growing relevant, engaged audiences across the Bluestripe portfolio.
• Increasing newsletter subscribers and engagement.
• Improving the reach and performance of our content and campaigns.
• Making better use of CRM data and audience segmentation.
• Increasing engagement across email and social channels.
• Delivering consistent, effective marketing campaigns across the Group.
• Demonstrating a measurable contribution to audience and commercial growth.

Why Join Bluestripe?

At Bluestripe, we foster a diverse and flexible workplace where you'll have plenty of opportunities to develop your career. We're small enough for you to make a tangible impact, but big enough to handle high-profile projects. Your voice matters here. You can read our values here.

What We Offer

• Salary: £35,000 - £45,000 (depending on experience)

• Benefits:
  • 25 days holiday + bank holidays + your birthday off
  • Private healthcare or wellbeing plan
  • Enhanced contributory pension scheme (5%)
  • Individual training plan, regular one-to-one check-ins with your dedicated line manager and a personalised employee passport to track progression
  • 4 pm Friday finish, all year round
  • Early finish Fridays in August
  • Discretionary office closure between Christmas and New Year

You’ll spend 3 days a week in our Farringdon office (just 2 minutes from Farringdon Station), and you will work from home for two days. Our standard office hours are between 9.30 am and 5.30 pm, with a 4 pm finish on Fridays.

What to Expect from the Recruitment Process

1. Initial call (15-20 min)
2. Written task
3. Interview with our senior team and discuss task (1 hour)
4. Informal chat with a founder (15-20 min)
5. Offer!

At Bluestripe, we celebrate diversity and are committed to creating an inclusive environment for all employees.

Ready to Make an Impact?