Senior Manager - Search & LLM Discovery

Compare the Market; Peterborough; Hybrid; GBP 90,000 - 120,000; Full time

Job summary

Compare the Market is seeking a Senior Manager – Search & LLM Discovery to lead our organic growth strategy across SEO and AI-powered discovery environments. Based in London or Peterborough, you will define strategies, align with commercial goals and partner with teams across SEO, Content, Product and Brand.

You will monitor AI trends, shape governance, and translate insights into actionable initiatives that improve visibility and brand authority while driving business outcomes.

Qualifications

• Proven track record delivering measurable commercial impact.
• Strong understanding of commercial strategy and technical SEO.
• Ability to translate AI and search insights into actionable strategies.
• Comfort influencing senior stakeholders in complex organizations.

Responsibilities

• Define and own LLM Discovery and Optimisation strategy within SEO across AI-driven discovery platforms and app ecosystems.
• Monitor generative AI discovery across search engines, AI platforms and LLM ecosystems, translating trends into actionable strategic direction.
• Lead measurement, reporting and experimentation frameworks that connect AI visibility and SEO performance to business outcomes.
• Partner with SEO, Paid Media, PR, Content, Product and Brand teams to embed AI discovery insights into planning, optimisation strategies and growth initiatives.
• Define the technical, content and authority signals required for inclusion and prominence within generative AI responses, while establishing scalable governance, best practices and capability-building across the organisation.

Skills

SEO Strategy

Growth Tactics

Analytics & Data

Stakeholder Management

Job description

Curious about what’s next? So are we. Join Compare the Market and help to make financial decision making a breeze for millions.

Job Description

Senior Manager – Search & LLM Discovery

Function: Growth

Location: London / Peterborough

Curious about what’s next? So are we. Join Compare the Market and help to make financial decision making a breeze for millions. At Compare the Market, we are a purpose-driven business powered by technology and AI. As customer discovery rapidly evolves beyond traditional search engines, we are building new capabilities that ensure our brand remains visible, trusted, and competitive wherever customers seek information. We are looking for an experienced LLM Discovery & Optimisation Lead to define and lead our organic growth strategy across SEO and emerging AI-powered discovery environments. This role will connect changing customer discovery behaviours to commercial performance, shaping strategies that strengthen brand authority and maximise visibility across traditional search and generative AI platforms. If you are excited by the future of search, generative AI, and digital growth, this is an opportunity to build a new capability at the heart of our business.

What You’ll Be Doing

• Define and own Compare the Market's LLM Discovery and Optimisation strategy within SEO across AI-driven discovery platforms and app ecosystems, ensuring alignment with customer journeys and commercial objectives.
• Act as the organisation's authority on generative AI discovery, monitoring developments across search engines, AI platforms and LLM ecosystems, translating emerging trends into actionable strategic direction.
• Lead measurement, reporting and experimentation frameworks that connect AI visibility and SEO performance to business outcomes, demonstrating the commercial impact of AI-driven discovery initiatives.
• Partner with SEO, Paid Media, PR, Content, Product and Brand teams to embed AI discovery insights into planning, optimisation strategies and growth initiatives.
• Define the technical, content and authority signals required for inclusion and prominence within generative AI responses, while establishing scalable governance, best practices and capability-building across the organisation.

What We’re Looking For

We are looking for a strategic thinker with a proven track record in SEO, digital performance, growth strategy or a related discipline, with experience delivering measurable commercial impact.

You will have a strong understanding of commercial strategy, technical SEO implementation, experimentation and data analysis. Alongside a developed view on LLM models role in the organic search ecosystem. You will be able to translate AI and search insights into compelling search strategies, commercial frameworks and experiences that drive engagement and visibility.

You will be comfortable influencing senior stakeholders across complex organisations, building alignment and driving change through collaboration. A highly commercial and analytical mindset is essential, alongside the ability to operate autonomously in emerging and ambiguous environments.

Excellent communication skills, a passion for innovation, and the ability to connect technical developments to customer and business outcomes will be key to success in this role.

Why Compare the Market?

We are a business built for pace and performance. Here, you will be encouraged to think differently, act boldly, and deliver brilliantly in a culture that values results and rewards progress.

We believe diverse teams make better decisions, and we are committed to creating an inclusive workplace where everyone feels empowered to grow, contribute, and thrive.

If you are ready to stretch yourself, raise the bar, and grow with a team that is serious about performance, innovation, and purpose, we would love to hear from you.