Senior Manager - Performance & Digital Marketing

ZipRecruiter; England; Hybrid; GBP 85,000 - 100,000; Full time

Job summary

Une entreprise innovante dans le secteur des produits de consommation recherche un Senior Manager en Performance & Marketing Digital. Ce rôle clé vous placera à l'avant-garde de la transformation digitale, en vous permettant de développer des stratégies pour accroître la croissance des affaires et l'engagement des consommateurs. Vous dirigerez une équipe tout en collaborant avec des parties prenantes globales. Une passion pour le marketing numérique et une forte capacité à gérer des projets dynamiques sont essentielles.

Qualifications

• Expérience solide en marketing numérique et performance, côté client ou agence.
• Compétences en gestion d'équipes performantes et travail inter-fonctionnel.
• Expertise approfondie en optimisation de site web et marketing automation.

Responsibilities

• Développer des stratégies numériques basées sur les données à travers tous les canaux clés.
• Analyser les tendances du marché pour comprendre les moteurs de croissance.
• Gérer les analyses de données et optimiser les performances.

Skills

Digital Marketing

Performance Marketing

SEO

PPC

Data Analytics

Leadership

Job description

Job Description

Senior Manager – Performance & Digital Marketing

Home Counties/Hybrid Working

£85-100K plus benefits & bonus package

Ref: TP440825

New and exciting opportunity to join this leading consumer products brand pioneering new technologically advanced approaches in the electricals market. Dedicated to improving home comfort and living, the company aims to enhance modern living with its diverse product range across a number of categories.

As Senior Manager – Performance & Digital Marketing, you will be at the forefront of our client's digital transformation, developing strategies that drive business growth, engage consumers and optimise budget performance, working with teams across the business, including global stakeholders outside the UK. You'll be part of a purpose-driven company that puts the consumer first, and fosters bold thinking, measurable results, and real business impact, with digital playing a central role in its marketing approach.

Key Responsibilities

• Developing data-driven digital strategies across all key digital channels – SEO, PPC, paid social, CRM, email
• Analysing market issues and trends to understand growth drivers and evaluate opportunities
• Managing data analytics, testing scenarios, optimising spend and performance, website effectiveness
• Leading a team of digital specialists and working closely with partner agencies to deliver activity
• Working with teams across the business to ensure effective progress through the consumer purchase journey

Skills & Experience Checklist

• Robust experience in digital and performance marketing, gained on the client or agency-side, with a proven track record of building digital growth strategies - raising awareness, driving lead and engaging consumers
• Experience managing high-performing teams and working cross-functionally with strong leadership and influencing skills
• Deep expertise in website optimisation, analytics, paid media, SEO/SEM, and marketing automation with a strong grasp of tech and data, and how to leverage data to drive strategic decision making
• Proven ability to see the bigger strategic picture and game plan, but also stay on top of the detail, raising the digital bar in the business and keeping key stakeholders on side
• High energy, results-driven and practical approach, with experience working in dynamic, entrepreneurially driven environments where your contribution is highly visible and measurable

If you’re looking for a role that offers pace, challenge and opportunities to shine, please apply via LinkedIn or send your CV to Adam Tarsh at [e-mail]