Senior Insights Manager

Inizio Engage XD; London; Hybrid; GBP 50,000 - 75,000; Full time

Job summary

A leading company in healthcare solutions is seeking a Senior Insights Manager to join their Insights and Research Team. This hybrid role involves designing projects that deliver critical insights across various accounts. The ideal candidate will have extensive experience in pharmaceutical research and a passion for qualitative methods. You will lead research projects, manage client relationships, and provide strategic insights to support business growth.

Qualifications

• Experience in healthcare market research at a senior level.
• Proficiency in qualitative and quantitative research methods.
• Ability to translate data into engaging insights.

Responsibilities

• Design qualitative and quantitative studies.
• Analyze data to create insights and presentations.
• Manage project timelines and client relationships.

Skills

Qualitative research

Quantitative research

Client liaison

Project management

Data analysis

Moderation skills

Tools

Google Analytics

Job description

The role of a Senior Insights Manager is to work within the Insights and Research Team to help design projects that derive critical insights across multiple accounts and service lines. The role supports organic growth and contributes to delivering excellent quality healthcare solutions through delivery skills, project scoping, and providing value to both the agency and clients.

You must have experience in Pharmaceutical Research coupled with a broader B2B understanding, with a desire to influence the future of our business.

This role is suitable for someone passionate about Qualitative work (In-person interviewing, small set data mining, custom qualitative project development) and with experience in the Pharmaceutical industry.

You will report directly to a member of our Senior Management Team.

This is a Hybrid role, combining remote and in-office work, with at least 2 days expected in the office.

Key Responsibilities

1. Demonstrate and promote Inizio Engage XD values within the team.
2. Support knowledge and skill expansion across the agency.
3. Provide leadership and counsel on insight and research needs.
4. Support client proposals and pitches, including desk research and strategic insights.
5. Educate the business on the importance of market and customer insights for strategy development.
6. Demonstrate knowledge of therapeutic areas and market audiences.
7. Provide insights into partner mindsets, perceptions, and behaviors.
8. Design qualitative and quantitative studies.
9. Analyze data to create insights, assessing audience understanding, SWOT, and positioning.
10. Translate data into relevant insights, answering business questions.
11. Create impactful presentations and reports with strategic guidance.
12. Guide research projects, challenge project goals, timelines, and budgets.
13. Manage project timelines and milestones internally and with clients.
14. Understand client business strategies, culture, and products.
15. Estimate budgets, manage scope changes, and participate in pitch delivery.

Minimum Requirements

• Experience in healthcare market research, at a Senior Research Manager or Associate Director level.
• Proficiency in qualitative and quantitative research methods.
• Experience in moderation, questionnaire, discussion guide, and screener writing.
• Experience with primary and secondary research.
• Expertise in multiple market research methodologies.
• Ability to translate data into engaging insights and outputs.
• Proven moderation skills.
• Client liaison and project management experience.
• Knowledge of Google Analytics.
• Experience managing multiple projects with changing scopes.
• Understanding of healthcare and research compliance standards.
• Experience in the congress/events space and working with AI on projects.