Senior Influencer Manager

We Are Social; England; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

25 days holiday

Pension scheme

Life assurance

WAS Passport

Work From Anywhere

Job summary

We Are Social in London is seeking a Senior Influencer Manager to lead day-to-day influencer programmes across UK and regional brands, acting as the bridge between strategy and execution.

You will oversee end-to-end campaigns, ensure delivery on time and on budget, and mentor Influencer Managers and Executives, elevating team performance while shaping influencer strategy alongside the Director of Influencer and Creative teams.

Qualifications

• Delivered influencer strategies for major clients and new business pitches.
• Led complex, high-profile influencer campaigns from brief to delivery.
• Managed campaign budgets across creator and influencer talent.
• Built strong relationships with clients, creators and agencies.
• Mentored Influencer Managers and Executives to raise standards.

Responsibilities

• Oversee end-to-end influencer campaigns across UK and regions.
• Balance creative and commercial objectives within campaigns.
• Provide senior strategic counsel on creator trends and platforms.
• Lead and mentor junior team members to improve outputs.
• Turn performance data into actionable ROI insights.

Skills

Influencer campaign management

Strategic influencer planning

Team leadership

Client relationship management

Budget management

Job description

We are a global socially-led creative agency, with unrivalled social media and influencer marketing expertise. With over 1,200 people in four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

We're proud to be a multi award-winning agency, with Cannes Lions, One Show, Webby and Shorty Awards, to name but a few. Our most recent work has seen us help Amazon Music , Activision and Adidas deliver some of their biggest and most innovative campaigns to date.

As well as creating for clients, we help educate the wider industry. Our Instagram publication The Feed tracks culture at the speed of social. 6,500 people registered or tuned into our events last year, and our reports garnered more than 20 million views.

The Opportunity

Are you across the latest creator trends and online communities?

Are you looking for a hands-on role leading day-to-day influencer programmes across UK and regional brands?

Do you want to be part of a fast growing social agency with the backing of an iconic global creative agency? We are looking for a Senior Influencer Manager who will be acting as the bridge between overarching strategy and precision execution. You will not only oversee the end-to-end delivery of high-profile campaigns but also play a critical role in supporting and shaping influencer strategy alongside the Director of Influencer, Strategy and Creative teams. You will be responsible for project oversight, ensuring that campaigns are delivered on time, within budget, and to the highest standard. You will also provide guidance and mentorship to Influencer Managers and Executives, elevating the quality of work across the team.

Requirements

What You’ll Have Delivered Elsewhere

• Delivered influencer strategies for major clients and new business pitches.
• Turned brand objectives into impactful influencer campaigns, creative territories and creator strategies.
• Led complex, high-profile influencer campaigns from brief through to delivery, balancing creative and commercial objectives.
• Managed significant campaign budgets across a diverse range of creator and influencer talent.
• Built strong relationships with clients, creators, talent agents and management agencies.
• Led talent negotiations and contracts across macro-influencers, celebrities, micro-influencers and UGC creators.
• Provided senior-level strategic counsel on creator trends, platforms and best practice.
• Led and mentored Influencer Managers and Executives, maintaining high standards across the team.
• Delivered clear campaign reporting, turning performance data into actionable insights and demonstrating ROI.
• Identified and developed opportunities for account growth through proactive influencer recommendations and pitches.

What Else Are We Looking For?

• A proven track record of delivering end-to-end influencer campaigns and managing complex projects. (Commercially aware)
• The ability to shape influencer strategy, with experience working beyond execution. (Strategic & commercially minded)
• Strong understanding of social platforms, creator behaviour and emerging trends. (Social native)
• A strong cultural understanding, with the ability to spot relevant conversations, trends and opportunities for brands. (Culturally fluent)
• Excellent leadership skills, with the ability to mentor junior team members and build strong relationships with senior clients.

Our Culture and the Nice Stuff

Equity, Diversity and Inclusion runs in the water here at We Are Social.

We are transparent about the changes that are needed, we are focused on making real strides, both internally and within the industry and we strive to truly be a workplace that represents, supports and advocates for ALL.

Our Charter for Change in the UK can be found here which details our focus areas across People, Work and Culture in 2026.

Inclusion at every level is crucial to creative innovation and success, and we want to create a workplace where everyone feels a sense of belonging.

We welcome and encourage talent from ALL backgrounds and are committed to creating a representative team that can deliver creative excellence.

If you require any support, adjustments or accommodations for any reason whatsoever during the recruitment process, please let us know via [e-mail]

So lets get to the good stuff, we offer all those things you would naturally expect; 25 days holiday, pension scheme & life assurance.

But what we love most is connection, so we have our WAS Passport and Work From Anywhere schemes which allow you to truly connect to colleagues all over the world!

But what’s life around here really like day-to-day? Well, we ask our people regularly what they think about us/their role and here are some of the most common things they say:

• I value my manager we have a good relationship
• We love to 'get social' with the people I work with
• Trusted to get on with the job, without 'micro-management'!

Senior Influencer Manager • London, England, GB