Senior Implementation Analyst

Kingfisher; Greater London; Hybrid; GBP 70,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Competitive benefits package

Diversity & Inclusion

Job summary

Kingfisher is seeking a Senior Implementation Analyst to shape measurement strategy across our digital platforms and work with Product, Data and Analytics teams to embed robust tracking and insights. You will design measurement frameworks, ensure data quality and governance, and partner with the Group Digital Analytics team to drive continuous optimization of our digital experiences.

The role requires delivering website and app analytics, managing data layers and tagging governance, and

Qualifications

• Experience in a technical implementation role such as Implementation Analyst, Data Analyst or Implementation Engineer.
• Strong experience delivering website and app analytics tracking, including data layer specification, implementation, debugging, testing and validation.
• Extensive knowledge of digital analytics platforms (GA360, GA4), tag management systems (Google Tag Manager, Tealium iQ), JavaScript, and tagging governance best practices.
• Experience implementing and managing server-side tracking solutions, ideally using Tealium EventStream.
• Good working knowledge of Google Marketing Platform and experience using Google Cloud.
• Experience debugging and troubleshooting tracking issues within native mobile applications.
• Confident presenting technical concepts, data insights and solutions to stakeholders with varying levels of technical expertise.
• Strong analytical, problem-solving, communication and organisational skills, with the ability to peer review work and maintain high standards of quality and accuracy.

Responsibilities

• Partner with Measurement, Product, Analytics and brand teams to define and deliver tagging and measurement requirements across digital platforms.
• Lead the implementation of tagging solutions for websites and mobile apps, working with engineering teams to develop and enhance data layers.
• Monitor, analyse and improve data quality, proactively identifying issues, investigating root causes and delivering sustainable solutions.
• Manage tagging changes through release pipelines, ensuring robust governance, performance and high-quality change management.
• Maintain and optimise third-party vendor integrations, ensuring accurate, consistent and reliable data collection.
• Build strong stakeholder relationships through clear communication, documentation and alignment of tag management and analytics platforms to deliver consistent tracking.
• Drive continuous improvement by researching emerging technologies, sharing best practices, peer reviewing changes and supporting the development of team capability.

Skills

Technical implementation

Data analytics tracking

GA360/GA4

Tag management (GTM, Tealium)

JavaScript

Server-side tracking

Data layer specification

Stakeholder communication

Google Cloud

Tools

GA360/GA4

Google Tag Manager

Tealium iQ

Tealium EventStream

Google Cloud

Job description

Overview

We’re Kingfisher, A team made up of over 74,000 passionate people who bring Kingfisher - and all our other brands: B&Q, Screwfix, Brico Depot, Castorama and Koctas to life. Guided by our purpose Better Homes. Better Lives. For Everyone. We believe a better world starts with better homes, and we work every day to make that a reality. Join us and help shape the future of home improvement.

The role

As a Senior Implementation Analyst, you will play a pivotal role in shaping and delivering our measurement strategy, ensuring robust tracking, reporting and insights are embedded across our digital products and platforms. Working closely with Product, Data and Analytics teams, you will design and implement measurement frameworks that enable data-driven decision-making, while partnering with the Group Digital Analytics team and key stakeholders across the business to drive continuous optimisation and maximise the value of our digital experiences.

What's the job?

• Partner with Measurement, Product, Analytics and brand teams to define and deliver tagging and measurement requirements across digital platforms.
• Lead the implementation of tagging solutions for websites and mobile apps, working with engineering teams to develop and enhance data layers.
• Monitor, analyse and improve data quality, proactively identifying issues, investigating root causes and delivering sustainable solutions.
• Manage tagging changes through release pipelines, ensuring robust governance, performance and high-quality change management.
• Maintain and optimise third-party vendor integrations, ensuring accurate, consistent and reliable data collection.
• Build strong stakeholder relationships through clear communication, documentation and alignment of tag management and analytics platforms to deliver consistent tracking.
• Drive continuous improvement by researching emerging technologies, sharing best practices, peer reviewing changes and supporting the development of team capability.

What you'll bring

• Experience in a technical implementation role such as Implementation Analyst, Data Analyst or Implementation Engineer.
• Strong experience delivering website and app analytics tracking, including data layer specification, implementation, debugging, testing and validation.
• Extensive knowledge of digital analytics platforms (GA360, GA4), tag management systems (Google Tag Manager, Tealium iQ), JavaScript, and tagging governance best practices.
• Experience implementing and managing server-side tracking solutions, ideally using Tealium EventStream.
• Good working knowledge of Google Marketing Platform and experience using Google Cloud.
• Experience debugging and troubleshooting tracking issues within native mobile applications.
• Confident presenting technical concepts, data insights and solutions to stakeholders with varying levels of technical expertise.
• Strong analytical, problem-solving, communication and organisational skills, with the ability to peer review work and maintain high standards of quality and accuracy.

How We WorkWe believe in flexibility and balance. Our hybrid model blends home working for focus with time spent connecting and collaborating - whether in our offices or at offsite locations. On average, around 60% of your time will involve in-person collaboration.

We value the perspectives new team members bring and encourage you to apply - even if you don’t meet 100% of the requirements.

What We OfferAn inclusive environment where your potential is limited only by your imagination. We encourage new ideas, support experimentation, and strive to create a workplace where everyone can be their best self. Find out more about Diversity & Inclusion at Kingfisher here.

We also offer a competitive benefits package and plenty of opportunities to stretch and grow your career.

Diversity & InclusionOur customers come from all walks of life - and so do we. We’re committed to ensuring all colleagues, future colleagues, and applicants are treated equally, regardless of age, gender, marital or civil partnership status, ethnicity, culture, religion, belief, political opinion, disability, gender identity, gender expression, or sexual orientation.

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