Senior Director, Data-Driven Media Strategy

Map; Greater London; On-site; GBP 90,000 - 150,000; Full time

Job summary

MAP | WPP Enterprise Solutions in London seeks a senior strategist to identify, win, and lead strategic engagements that turn client-owned data into measurable action across paid and owned channels. You will elevate client maturity, integrate data with WPP’s media ecosystem, and partner with agency teams to drive growth.

This consulting and growth leadership role focuses on strategy, client leadership, and solution design rather than hands-on campaign execution.

Qualifications

• 8-10+ years in media strategy, data-driven marketing, or MarTech/AdTech consultancy.
• Experience leading senior client engagements and pitches.
• Ability to articulate ROI projections for C-level buyers.
• Proven ability to guide cross-functional teams in a matrixed network.
• Exceptional narrative-building and workshop facilitation.

Responsibilities

• Identify, win, and lead strategic engagements turning client data into actionable strategy across paid and owned channels.
• Develop integrated Paid Media, CRM, and AdTech/MarTech roadmaps.
• Lead senior client conversations and drive commercial growth.
• Coordinate with agencies and data/CX teams to deliver solutions.

Skills

Media strategy

Data-driven marketing

MarTech/AdTech consultancy

Agency account leadership

Consultative leadership

Communication

Job description

MAP | WPP Enterprise Solutions in London seeks a senior strategist to identify, win, and lead strategic engagements that turn client-owned data into measurable action across paid and owned channels. You will elevate client maturity, integrate data with WPP’s media ecosystem, and partner with agency teams to drive growth.

This consulting and growth leadership role focuses on strategy, client leadership, and solution design rather than hands-on campaign execution.