Senior Digital Product Design Lead

HSBC; Leeds; On-site; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Private healthcare for UK employees

Enhanced maternity & adoption pay

Contributory pension

Job summary

HSBC UK is seeking an experienced Senior Digital Product Design Lead to own end‑to‑end digital experience design across HSBC UK channels. You will define a clear experience vision, translate strategy into a multi‑quarter roadmap, and partner with cross‑functional teams to deliver market‑leading experiences that meet brand, accessibility, governance and risk standards.

You will use customer insight, data and testing to improve experiences, grow adoption and strengthen customer outcomes, while

Qualifications

• Significant experience leading strategic product design for multi‑channel journeys.
• Proven ability to influence strategy, prioritisation and investment decisions.
• Strong understanding of regulated delivery, risk appetite and compliance within financial services.
• Advanced expertise in design systems, prototyping, and UX craft.
• Leadership in accessibility, ethical design, and inclusive ways of working.
• Excellent communication and storytelling when presenting to senior leadership.

Responsibilities

• Set vision, strategy and a multi‑quarter experience roadmap aligned to product strategy and HSBC UK standards.
• Lead senior stakeholders, coordinating Product, Engineering, Compliance and Operations decisions.
• Embed customer‑centred discovery at scale with robust qualitative and quantitative insight.
• Oversee end‑to‑end experience coherence across channels, brands and workstreams.
• Raise craft and standards, including continuous evolution of the shared design system.
• Drive governance and build a high‑performing design team with cross‑boundary collaboration.

Skills

Product design leadership

Stakeholder management

Design systems

Accessibility

UX craft

Executive storytelling

Job description

If you’re looking for a career that will help you stand out, join HSBC, and fulfil your potential - whether you want a career that could take you to the top, or an exciting new direction, we offer opportunities, support and rewards that will take you further.

We’re one of the largest banking and financial services organisations in the world, with a network that covers more than 50 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people fulfil their hopes and realise their ambitions.

We are currently seeking an experienced professional to join our team in the role of Senior Digital Product Design Lead you’ll own the end-to-end digital experience design for journeys across HSBC UK’s digital channels. You’ll define a clear experience vision and outcomes, translate strategy into a multi - quarter experience roadmap, and partner with cross-functional teams to deliver market-leading experiences that meet brand, accessibility, governance and risk standards. You’ll use customer insight, data and testing to continuously improve experiences, grow adoption, and strengthen customer outcomes.

As an HSBC employee in the UK, you’ll have access to tailored professional development opportunities and a competitive pay and benefits package. This includes private healthcare for all UK-based employees, enhanced maternity and adoption pay and support when you return to work, and a contributory pension scheme with a generous employer contribution.

In This Role You’ll

• Set vision, strategy, and roadmap: Define and communicate a multi ‑ quarter experience vision for your pillar, aligned to product strategy, customer needs, and HSBC UK channel/brand standards; influence priorities, investment, and OKRs with insight, data, and commercial context.
• Lead senior stakeholders and decisions: Act as the pillar’s experience leader, aligning Product, Engineering, Compliance, and Operations; steer trade-offs across customer impact, risk appetite, and commercial outcomes, translating decisions into actionable plans.
• Embed customer-centric discovery at scale: Champion continuous product discovery, design thinking, journey mapping, and evidence-led decision-making across squads using robust qualitative and quantitative insight to validate, prioritise, and reduce delivery risk.
• Ensure end-to-end experience coherence: Oversee experience architecture across initiatives, manage dependencies, and maintain consistent journeys across channels, brands, and workstreams.
• Raise craft and standards (incl. design system): Set a high quality bar for craft, clarity, and creativity; ensure alignment to Creative Direction, usability best practice, Group CX Standards, Change Framework principles, and consistent use/evolution of the shared design system.
• Drive governance and team capability: Embed UK Design Review and strong delivery governance (clear Jira, documentation of risks/trade-offs, timely action closure); build and develop an inclusive, high-performing design team and chapter ways of working, partnering cross-boundary where needed.

To be successful in this role you should meet the following requirements:

• Significant experience in product design, with a portfolio demonstrating strategic leadership of complex, multi-channel journeys and measurable outcomes at scale.
• Proven track record partnering with Product leadership to influence strategy, prioritisation, and investment decisions in a matrixed organisation.
• Strong understanding of regulated delivery, risk appetite, and compliance, simplifying complexity into clear, trustworthy journeys.
• Advanced expertise in design systems, prototyping, and UX craft, with the ability to guide others through critique and coaching.
• Demonstrated leadership in accessibility, ethical design, and inclusive ways of working.
• Exceptional communication and storytelling skills, confident presenting to senior leadership and representing design in executive forums.

Opening up a world of opportunity.

Being open to different points of view is important for our business and the communities we serve. At HSBC, we’re dedicated to creating diverse and inclusive workplaces - no matter their gender, ethnicity, disability, religion, sexual orientation, socio-economic background or age. We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best. We take pride in being a Disability Confident Leader and will offer an interview to people with disabilities, long term conditions or neurodivergent candidates who meet the minimum criteria for the role.

If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk via [e-mail] .