Senior Digital Marketing Strategist

Dept Agency; London; Hybrid; GBP 50,000 - 75,000; Full time

Job summary

A creative agency in London seeks a Senior Digital Media Strategist who will connect client objectives with agency services. The role involves strategy formulation, new business development, and collaboration with multiple teams to deliver compelling digital solutions for high-profile brands.

Benefits

Flexible working policy

Company pension scheme

25 days holiday plus bank holidays

Bupa or Medicash healthcare options

Buddy program for onboarding

Qualifications

• Fluent in English, strong digital marketing knowledge.
• Proven experience in new business development and pitching.
• Ability to present complex information clearly.

Responsibilities

• Create strategies for clients, push for effective brand growth.
• Lead new business pitches and collaborations with clients.
• Analyze campaign performance and optimize based on data.

Skills

Digital Marketing

Data Analysis

Presentation Skills

Networking

Job description

Job Title

London, hybrid

This role is part of our Creative & Media team based in London. Our team is a vibrant mix of talents, ranging from Creatives, Influencer Marketers, Brand & Content Strategists to Account Managers, Programmatic and Marketing Automation Consultants. Together, we blend imaginative storytelling and performance-driven strategies with cutting-edge technology to create engaging digital experiences that build lasting relationships with our clients like Netflix, Canva, Foot Locker, Philips & Biscoff.

JOB PURPOSE

As a Senior Digital Media Strategist at DEPT, you will be the connecting link between our client's business objectives and our agency's comprehensive service portfolio. You will work closely with our Client Service team to create and implement strategic plans, performance and media tactics for well-known brands in our client portfolio and help them navigate through the ever-evolving digital landscape. Together with our client service team, you present your team's work & ideas eloquently in workshops, QBRs, or other formats to our clients and partners.

A critical aspect of this role involves leading and contributing to new business development. You will be expected to actively participate in, and often lead, new business pitches both locally and globally. This requires a strong ability to present ideas persuasively and connect with potential clients.

KEY RESPONSIBILITIES

• Create influential and powerful strategies for our clients (current and prospective new business), ensuring that we continue to push them to be the most advanced, efficient and effective brands in the fields they operate within
• Take a leading role in developing and delivering compelling new business pitches, demonstrating a proven track record of success.
• Collaborate with clients to understand their business goals, target audience, and industry landscape
• Translate insights derived from data into a clear story to convince the client
• Develop innovative and data-driven digital marketing strategies that align with client objectives
• Work closely together with our specialists (like SEA, SEO, CRM, Data and Social Advertising Consultants)
• Leverage a deep understanding of marketing, technology, and innovation to create comprehensive plans that drive measurable results
• Work closely with cross-functional teams to ensure optimal execution of campaigns and projects
• Be the driving force of projects, starting and finishing them
• Drive our internal knowledge and be on the forefront of creating new propositions and best practices
• Analyze campaign performance, providing insights and recommendations for optimization
• Stay ahead of industry trends and best practices to ensure our strategies remain cutting-edge
• Represent DEPT at industry roundtables and events, actively networking and identifying potential new business opportunities.

WHAT WE ARE LOOKING FOR

• Fluency in English is a must;
• A highly experienced Senior Media Strategist with substantial experience in new business development and pitching, preferably at an agency.
• Deep understanding of Digital Media Planning and Execution as a background required, broader media experience would also be beneficial
• Strong digital marketing knowledge (SEO, SEA, Social, CRM, Content Marketing, Data etc.)
• See yourself as a digital generalist, linking the strategic needs of clients to Dept's service portfolio
• Can help our clients to go from business strategy to marketing strategy and implement this by giving advice, creating roadmaps and propose concepts
• International or global experience is a strong plus
• Pro-active, energetic, curious and inspiring
• A driver of innovation
• An accomplished presenter, comfortable and confident in delivering pitches and presentations to senior stakeholders.
• A strong networker, able to build relationships and identify opportunities at industry roundtables and events. Because of this you are also able to bring together our different disciplines and specialists internally.
• Can explain complex data and information in an easy and understandable manner to Internal & external stakeholders
• Approach new tasks proactively and pragmatically

WE OFFER

• A flexible, hybrid working policy
• The choice of medical healthcare providers (Bupa or Medicash)
• 25 days holiday plus bank holidays and your birthday off each year
• Company pension scheme
• EAP scheme
• Ride to work scheme
• Enhanced family friendly policies
• Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT.
• A reputation for doing good. DEPT has been a Certified B Corp since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
• Awesome clients. Whether big or small, local or global — at DEPT you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT Cares Month in which employees come together and donate their skills to support local charities.

WHO ARE WE?

We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.

DIVERSITY, EQUITY & INCLUSION

At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our effortshere.