Senior Digital Growth Manager — Hybrid, App Growth

Livescore9; Greater London; Hybrid; GBP 40,000 - 65,000; Full time

Benefits offered by this job

Performance bonus

Flexible working

Private healthcare

Enhanced family leave

Gym membership

Travel card loan

Life assurance

Pension plan

Virgin offers

Social events

Job summary

LiveScore Group in London is seeking an Acquisition Marketing Specialist to drive user growth and app downloads across markets. You will manage performance marketing campaigns across mobile app marketing, paid social, and display channels, working with cross-functional teams to turn growth plans into measurable campaigns.

Based in London with hybrid work (3 days in the office Tue-Thu), you will test new channels, adapt to platform changes, and optimize campaigns to hit CPA/ROAS targets while

Qualifications

• Experience running and optimising paid acquisition campaigns across mobile app marketing, paid social, or display channels.
• Experience managing digital media spend against CPA and ROAS targets.
• Practical understanding of conversion tracking, attribution models and event mapping.
• Knowledge of digital marketing measurement and attribution methodologies, including conversion tracking.
• Experience designing and running A/B tests to improve ad performance and conversion rates.
• Ability to own campaign deliverables and manage timelines independently.

Responsibilities

• Manage and optimise performance marketing campaigns across app marketing, paid social, and display channels to drive user acquisition.
• Collaborate with brand and creative teams to produce assets that align with brand standards and drive conversions.
• Track and allocate digital marketing budgets to meet acquisition targets while maintaining spend efficiency.
• Set up and evaluate A/B and multivariate tests across creative assets, messaging, and landing pages.
• Analyse campaign data and conversion funnels to share actionable performance reports with stakeholders.
• Handle routine campaign financial administration, including POs and invoices with finance.
• Ensure campaigns comply with industry regulations, licensing guidelines, and age verification.
• Work with external media partners, ad platforms, and creative agencies to coordinate launches.
• Test and evaluate emerging digital channels and audience targeting to support growth.

Skills

Paid acquisition campaigns

Digital media spend management

Attribution & tracking

A/B testing

Cross-functional collaboration

Adaptable mindset

Tools

Mobile Measurement Partners (MMPs)

Job description

LiveScore Group in London is seeking an Acquisition Marketing Specialist to drive user growth and app downloads across markets. You will manage performance marketing campaigns across mobile app marketing, paid social, and display channels, working with cross-functional teams to turn growth plans into measurable campaigns.

Based in London with hybrid work (3 days in the office Tue-Thu), you will test new channels, adapt to platform changes, and optimize campaigns to hit CPA/ROAS targets while