Senior Data Analyst

Harnham; Greater London; On-site; GBP 100,000 - 125,000; Full time

Job summary

An established industry player is seeking a Senior Data Analyst to drive impactful commercial decisions through data analysis. In this pivotal role, you will lead pricing optimization projects and evaluate promotional strategies, collaborating closely with various teams to enhance business performance. Your expertise in statistical methods and tools like SQL and Python will be essential in shaping data-driven recommendations. Join this dynamic environment where your analytical skills will directly influence high-value investments and contribute to the company's success. If you are passionate about leveraging data to make a difference, this opportunity is perfect for you.

Qualifications

• Strong background in analytics, ideally in retail or pricing-focused environments.
• Proven ability to use statistical methods to guide commercial decisions.

Responsibilities

• Own end-to-end campaign evaluation and pricing optimisation projects.
• Analyse promotional campaign performance and identify actionable insights.

Skills

Analytical Skills

Statistical Methods

SQL

Python

Communication Skills

Commercial Acumen

Job description

SENIOR DATA ANALYST (AB TESTING/HYPOTHESIS TESTING)

LONDON

Join a market-leading brand where your analytical expertise will shape multi-million-pound pricing and promotional strategies. This is an exciting opportunity to sit at the heart of commercial decision-making, combining deep data science with real-world business impact.

THE ROLE:

As a Senior Data Analyst, you’ll own end-to-end campaign evaluation and pricing optimisation projects, helping the business make smarter decisions on high-value investments. You’ll collaborate with commercial, trading, and data teams to shape strategies that directly influence the bottom line.

Day-to-day responsibilities will include:

• Analysing promotional campaign performance to identify trends and actionable insights.
• Designing and refining data-led promotional strategies to maximise customer engagement and ROI.
• Building pricing models and using scenario analysis to understand impacts across products and segments.
• Developing frameworks for elasticity modelling, A/B testing, and pricing experimentation.
• Presenting clear, data-driven recommendations to commercial stakeholders and senior leadership.

YOUR SKILLS AND EXPERIENCE:

• Strong background in analytics, ideally in a retail, FMCG, or pricing-focused environment.
• Proven ability to use statistical methods (e.g. regression, hypothesis testing) to guide commercial decisions.
• Hands-on experience with SQL and Python.
• Comfortable with pricing optimisation frameworks and promotional effectiveness analysis.
• Strong communication skills – able to distil complex analytics into actionable insight for non-technical audiences.
• Commercial acumen – you understand how to balance customer value, business growth, and profitability.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Analyst
• Industries: Technology, Information and Media, Food and Beverage Services